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      "text": "We utilize lessons around optimal betting strategies from John Kelly at Bell Labs to \"maximize capital over the long-term\" by mitigating destructive effects of potential for \"ruin in the short-term\".",
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      "text": "Investing in private markets comes with higher potential gains but also higher potential for total loss of capital. Risk of capital loss tends to increase for earlier stage companies. Investing in privates requires a balance to capture edge.",
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      "text": "Source: Cambridge Associates, UBS. Fisher, J., D. Geltner, and B. Webb. \"Value indices of commercial real estate: A comparison of index construction methods,\" The Journal of Real Estate Finance and Economics 9.2 (1994)",
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