{
  "docId": "019dd923-5e88-73ef-bd57-d1f41442ce98",
  "docSlug": "a6c3f029ae331a14",
  "documentTitle": "original",
  "authorId": "BoozAllenHamilton",
  "authorName": "Booz Allen Hamilton",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 8,
  "pageCount": 25,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "segmentation",
  "function": "decompose_segments",
  "density": "overcrowded",
  "nDataPoints": 4,
  "notes": "The slide uses a donut chart to visualize revenue distribution across four primary market segments.",
  "elementsJson": [
    "headline_text",
    "donut_chart",
    "bullet_list",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd57-d1f41442ce98/8",
  "deckHref": "/decks/019dd923-5e88-73ef-bd57-d1f41442ce98",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd57-d1f41442ce98.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd57-d1f41442ce98#slide-8",
  "components": [
    {
      "bbox": {
        "h": 0.45,
        "w": 0.35,
        "x": 0.07,
        "y": 0.3
      },
      "kind": "chart",
      "text": "REVENUE BY MARKET (1) Q1'21",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9e6d7191-f024-4743-9903-27f246d6de3b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.25,
        "x": 0.65,
        "y": 0.55
      },
      "kind": "list",
      "text": "INTEL (21%): U.S. Intelligence Agencies (NSA, NGA, NRO), Military Intelligence Agencies (DIA, Service Intelligence Centers, ISR Units)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7061cb04-b52d-4f43-97a7-62ce3467c9de",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.25,
        "x": 0.65,
        "y": 0.3
      },
      "kind": "list",
      "text": "GLOBAL / COMMERCIAL (3%): Commercial (Aerospace, Financial Services, Health and Life Sciences, Energy, Transportation), International (Middle East, North Africa Region, and Select Asian Markets)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "751df133-917f-4cd8-8ae8-003c2d11d722",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.25,
        "x": 0.4,
        "y": 0.55
      },
      "kind": "list",
      "text": "CIVIL (29%): Homeland Security, Health & Human Services, Veterans Affairs, Treasury, Justice",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dadc86da-04f4-472b-8d6c-b334098bde5d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.25,
        "x": 0.4,
        "y": 0.3
      },
      "kind": "list",
      "text": "DEFENSE (47%): Air Force, Army, Joint Combatant Commands, Navy/Marine Corps",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e2d0dadc-4d2b-4525-be46-38e86809263c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Revenue: 47%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-1042-7629-9be0-efd97d5988a6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.5,
        "x": 0.07,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "1) Client listing includes significant clients based on revenue, but the lists are not all inclusive",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4747fcb3-defb-4aee-9b7b-241fcb120bf5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.45,
        "x": 0.07,
        "y": 0.07
      },
      "kind": "title",
      "text": "BROAD CUSTOMER BASE",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "eb249475-0c3c-40d4-b6b7-95805fe30a6b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.75,
        "x": 0.07,
        "y": 0.13
      },
      "kind": "title",
      "text": "SPANNING THE U.S. GOVERNMENT, INTERNATIONAL AND COMMERCIAL CLIENTS",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3a505a8f-3463-4920-ba8f-58d03d22e7c1",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "7eab6480-d66e-4bc3-9222-b72e8d69dcd6",
      "evidence": "chart/donut: REVENUE BY MARKET (1) Q1'21",
      "confidence": 0.5
    },
    {
      "name": "Audience Segmentation",
      "slug": "audience-segmentation",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "ddcd195c-8f47-4d93-86fa-bb83f7650ddf",
      "evidence": "list/bullet: GLOBAL / COMMERCIAL (3%): Commercial (Aerospace, Financial Services, Health and Life Sciences, Energy, Transportation), International (Middle East, North Africa Region, and Select Asian Markets)",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "audience-segmentation",
      "slug": null,
      "matchId": "707c1783-e333-4c05-83d5-56f6e3dd13f7",
      "evidence": "The slide segments the customer base into four distinct categories based on revenue contribution.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 8,
      "from": 6,
      "beatId": "f6739b54-ab89-45a7-afe7-20c4f0a823f1",
      "arcName": "AIDA",
      "arcSlug": "aida",
      "beatName": "Interest",
      "beatSlug": "aida-interest",
      "evidence": "The company history, leadership team, and strategic alignment with customers generate interest",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 14,
      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "45face1f-6f33-4650-9515-56ab2191c0ea",
      "evidence": "The deck presents a clear why-how-what narrative",
      "position": 0,
      "objective": "Why invest in Booz Allen Hamilton?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}