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  "documentTitle": "inv research 20231129 crypto asset survey 2023",
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      "text": "Just under half (45%) reported having seen advertising for crypto assets, considerably lower than in 2022 (65%). Social media remained the most common source of recalled ads (44%), followed by online ads (35%), online news sources (27%), and traditional media (23%).",
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      "text": "Base: Excluding those that don't know what crypto is OR don't know if they own crypto assets or funds 2023 (n=1508); 2022 (n=1535). Q9. If you have seen advertising for crypto assets, where did you see or hear the ad? Please select all that apply.",
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