{
  "docId": "019dd923-5e88-73ef-bd57-b760be28247c",
  "docSlug": "fe48cc50d21062c5",
  "documentTitle": "ipsos reputation council report 2024",
  "authorId": "IPSOS",
  "authorName": "Ipsos",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "industry_analyst",
  "sourceTypeLabel": "Industry analyst",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.999,
  "pageNumber": 17,
  "pageCount": 30,
  "prevPage": 16,
  "nextPage": 18,
  "slideType": "industry_trends",
  "function": "establish_context",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "Includes a survey result visualization regarding corporate communications' role in acquisition leadership teams.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "bar_chart_100pct",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e88-73ef-bd57-b760be28247c/17",
  "deckHref": "/decks/019dd923-5e88-73ef-bd57-b760be28247c",
  "deckJsonHref": "/decks/019dd923-5e88-73ef-bd57-b760be28247c.json",
  "deckAnchorHref": "/decks/019dd923-5e88-73ef-bd57-b760be28247c#slide-17",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "65% percent of Reputation Council members tell us that they are a part of the acquisition leadership team in their business, while the role of corporate communications is less clear for the remaining 35%.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-2300-70cc-b435-9c4eb1f60859",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.22,
        "x": 0.76,
        "y": 0.53
      },
      "kind": "chart",
      "text": "I am a part of the acquisition leadership team",
      "attrs": null,
      "subkind": "bar-stacked-100pct",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "32abdbee-d0fa-4626-92a9-15c0d9c6190b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Involvement in acquisition leadership team: 65%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-2300-70cc-b435-a3c9a9b01958",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.22,
        "x": 0.76,
        "y": 0.42
      },
      "kind": "paragraph",
      "text": "65% percent of Reputation Council members tell us that they are a part of the acquisition leadership team in their business, while the role of corporate communications is less clear for the remaining 35%.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "25eb56c6-1883-45c6-9213-e9101cd4435b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.22,
        "x": 0.76,
        "y": 0.24
      },
      "kind": "paragraph",
      "text": "Few events can be as impactful on corporate reputation than either making a major acquisition or being acquired. Legal, finance, investor relations and government relations are the usual suspects at the table; however, the involvement of corporate communications is not always a given.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7d1a2b98-4a70-4510-a0ac-5e3d60eec5e9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.22,
        "x": 0.76,
        "y": 0.72
      },
      "kind": "paragraph",
      "text": "History is littered with examples of failed acquisitions which can be argued to have a critical element in common; poor stakeholder management. And complex stakeholder management is the natural playground of corporate communicators – a skillset which is increasingly being recognised as invaluable as stakeholder needs become ever more acute and complex during an acquisition.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cd9fd194-fe9a-440d-9360-e225ba9e3719",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.45,
        "x": 0.03,
        "y": 0.575
      },
      "kind": "title",
      "text": "ACQUISITIONS: THE PINNACLE OF STAKEHOLDER COMMUNICATION",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f46f7916-4a08-47e4-9275-9f64b75eaa2c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 7,
      "beatId": "cc8c9b6c-a7df-4b90-8401-d652b83e3e69",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "The deck provides various insights and recommendations on topics such as AI, glocal communications, ESG, acquisitions, purpose, and diversity and inclusion.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 16,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "e993c93d-a4be-45bc-9f10-0683a0341470",
      "evidence": "The deck presents insights on ESG and other key issues, emphasizing the importance of action.",
      "position": 2,
      "objective": "Highlight the consequences of not addressing ESG and other key issues",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}