{
  "docId": "019dd923-5e87-7479-8207-ea93d084e70f",
  "docSlug": "0bdba6d36ae450b6",
  "documentTitle": "ipsos global trustworthiness monitor stability in an unstable world",
  "authorId": "IPSOS",
  "authorName": "Ipsos",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "industry_analyst",
  "sourceTypeLabel": "Industry analyst",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 43,
  "pageCount": 66,
  "prevPage": 42,
  "nextPage": 44,
  "slideType": "key_takeaways",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "The slide discusses the stabilization of trust levels after pandemic-related fluctuations.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "callout_box",
    "photo"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5e87-7479-8207-ea93d084e70f/43",
  "deckHref": "/decks/019dd923-5e87-7479-8207-ea93d084e70f",
  "deckJsonHref": "/decks/019dd923-5e87-7479-8207-ea93d084e70f.json",
  "deckAnchorHref": "/decks/019dd923-5e87-7479-8207-ea93d084e70f#slide-43",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.23,
        "x": 0.51,
        "y": 0.54
      },
      "kind": "callout",
      "text": "If the past is our guide, we are likely to see similar results to 2022 in 2023",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d5ec7201-0404-4f14-a587-e1a1a61e47dc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 1,
        "w": 0.25,
        "x": 0.75,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "db58da9e-5c54-441a-a852-3a06238cc619",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "trust score: 34%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-1d6f-77e9-a190-ad4065fca00d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.25,
        "x": 0.27,
        "y": 0.48
      },
      "kind": "paragraph",
      "text": "Where we see the potential for further change is at the sector level. Most also saw pandemic boosts, but unlike with professions these have been retained into 2022. The pharmaceutical industry and food & drink companies are the standouts. Globally they are in the top three most trusted sectors, with a third saying they find them trustworthy (34% and 33% respectively). Since 2019, their trust scores have risen by nine and eight percentage points.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "514f1126-9195-4323-8693-90d23ee10fbc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.25,
        "x": 0.03,
        "y": 0.25
      },
      "kind": "paragraph",
      "text": "The impression given by the 2022 data is that trust in professions is returning to “normal”. After some short-lived increases in the professions closest to dealing with the pandemic – doctors, scientists, teachers and politicians – people are now returning to their long-held perceptions of the value and trustworthiness of these professions.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a9f56f34-db91-4444-98bd-87d1a733f5ce",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.2,
        "x": 0.03,
        "y": 0.18
      },
      "kind": "title",
      "text": "What next for trust?",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "853280fa-15a8-49ac-aaf6-30d8e69928c6",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}