{
  "docId": "019dd923-5de0-76bd-a16b-41de656a4417",
  "docSlug": "a13515c298f3fbf2",
  "documentTitle": "ALTAGAMMA 2018 WORLDWIDE LUXURY MARKET MONITOR",
  "authorId": "Bain",
  "authorName": "Bain",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 7,
  "pageCount": 35,
  "prevPage": 6,
  "nextPage": 8,
  "slideType": "scenario_analysis",
  "function": "compare_options",
  "density": "balanced",
  "nDataPoints": 10,
  "notes": "The slide uses a bar chart to show market size evolution and a text-based matrix to detail regional impacts under two scenarios.",
  "elementsJson": [
    "headline_text",
    "bar_chart_stacked",
    "icon_grid",
    "comparison_table"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a16b-41de656a4417/7",
  "deckHref": "/decks/019dd923-5de0-76bd-a16b-41de656a4417",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a16b-41de656a4417.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a16b-41de656a4417#slide-7",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Positive growth path in 2023, driven by China recovery and grip from Europe and Americas (although stabilizing).",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-048f-732a-ac77-f3fd0d1a84d2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.45,
        "x": 0.03,
        "y": 0.2
      },
      "kind": "chart",
      "text": "Personal luxury goods market evolution scenarios",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e506dbac-7068-46f6-a2e0-13f1d73f0148",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.3,
        "x": 0.65,
        "y": 0.9
      },
      "kind": "metric",
      "text": "Real GDP growth '23F vs '22: Europe +0.3%, USA +1.0%, M.China +4.4%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8e4c8cee-8986-4a4a-be54-0c6e32596022",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Market Size: €380B",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-048f-732a-ac77-f6a52105a8ed",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.45,
        "x": 0.52,
        "y": 0.15
      },
      "kind": "table",
      "text": "Better vs Realistic scenario matrix for Mature Markets and M. China",
      "attrs": null,
      "subkind": "scenario",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8e80905c-d776-4b4f-a986-cf048fd08a2e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "What should we expect in 2023?",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5ad3ca20-ad88-4d6d-b179-afc49679f3a2",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Curiosity Gap",
      "slug": "curiosity-gap",
      "agent": "Storyteller",
      "layer": "block",
      "matchId": "019dd95a-16c4-7148-8112-aaeecc1c75bd",
      "evidence": "Question-as-title 'What should we expect in 2023?' creates an open loop.",
      "confidence": 70
    },
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019dd95a-16c4-7148-8112-a71789c28009",
      "evidence": "Title 'What should we expect in 2023?' opens the scenario fork.",
      "confidence": 85
    },
    {
      "name": "Scenario Analysis",
      "slug": "scenario-analysis",
      "agent": null,
      "layer": "slide",
      "matchId": "341bf06d-871e-4732-bcb7-d1f162c8206e",
      "evidence": "table/scenario: Better vs Realistic scenario matrix for Mature Markets and M. China",
      "confidence": 0.9
    }
  ],
  "frameworks": [
    {
      "name": "scenario_analysis",
      "slug": null,
      "matchId": "62b5d5df-2263-42f3-b612-3ce25e849c4c",
      "evidence": "The slide explicitly compares 'Better' and 'Realistic' scenarios for market growth.",
      "confidence": 1
    },
    {
      "name": "Scenario Analysis",
      "slug": null,
      "matchId": "019dd95a-1d21-7467-a461-a479f53691c3",
      "evidence": "Two named scenarios 'Better' and 'Realistic' with assumption matrix.",
      "confidence": 85
    }
  ],
  "arcBeats": [
    {
      "to": 9,
      "from": 2,
      "beatId": "019dd95a-0702-74a3-87e5-47ac081726a9",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Situation & Context",
      "beatSlug": "consultants-gambit-situation-context",
      "evidence": "Global luxury sizing, recovery vs 2019, scenarios to 2030.",
      "position": 1,
      "confidence": 72,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    },
    {
      "to": 9,
      "from": 2,
      "beatId": "019dd95a-0702-74a3-87e5-5a02795721a6",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": "triple-take-the-facts-what",
      "evidence": "Market sizing and recovery facts laid out.",
      "position": 1,
      "confidence": 60,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 4,
      "name": "Scenario Fork",
      "slug": "35-scenario-fork",
      "bestFor": "Strategic planning, risk analysis, board presentations",
      "matchId": "019dd95a-088c-724c-b310-cb334407de8e",
      "evidence": "p7 explicitly forks Better vs Realistic 2023; p8 contrasts crises; p9 projects 2030.",
      "position": 2,
      "objective": "Project personal luxury through 2023 scenarios into 2030",
      "structure": "The Decision Point -> Scenario A (If X) -> Scenario B (If Y) -> Scenario C (If Z) -> Recommendation",
      "confidence": 78,
      "description": "Present multiple futures based on different assumptions or decisions"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}