{
  "docId": "019dd923-5de0-76bd-a16b-0130eae484f7",
  "docSlug": "ed25ce1e1909e6a4",
  "documentTitle": "Ukraine Refugee Pulse",
  "authorId": "Deloitte",
  "authorName": "Deloitte",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 20,
  "pageCount": 23,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "testimonial",
  "function": "illustrate_case",
  "density": "overcrowded",
  "nDataPoints": 0,
  "notes": "The slide uses a dark, atmospheric background with quotes in both Ukrainian and English, emphasizing the emotional toll of the conflict.",
  "elementsJson": [
    "headline_text",
    "quote_block",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a16b-0130eae484f7/20",
  "deckHref": "/decks/019dd923-5de0-76bd-a16b-0130eae484f7",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a16b-0130eae484f7.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a16b-0130eae484f7#slide-20",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.3,
        "x": 0.08,
        "y": 0.75
      },
      "kind": "quote",
      "text": "Рідко бачу сни. Якщо сняться, то з сім'єю тікаємо від обстрілів, відчуваю страшенну небезпеку. I rarely see dreams. If I dream, my family and I are running away from shelling, I feel terrible danger.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0e15bc3e-68bd-48e8-8732-3e145635311d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.15,
        "x": 0.6,
        "y": 0.4
      },
      "kind": "quote",
      "text": "Розпад росії. The collapse of Russia.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1c7e95c5-c1c0-4bbd-b20a-df6807ad86c1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.1,
        "x": 0.3,
        "y": 0.4
      },
      "kind": "quote",
      "text": "Мир та Перемога. Peace and victory.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5b39f925-bdc0-4607-863c-18e6cd42b309",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.2,
        "x": 0.4,
        "y": 0.15
      },
      "kind": "quote",
      "text": "Страшні сном про війну, часто простнаюсь в холодному поту. Terrible dreams about war, I often wake up in a cold sweat.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7b254f55-39b6-4b8a-8416-8c7683eb55d1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.75,
        "y": 0.15
      },
      "kind": "quote",
      "text": "Не спокійні сни,взриви,та дим. Restless dreams, explosions, and smoke.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "947f28ee-fbb1-4e58-9b6a-62d22fd77cb3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.2,
        "x": 0.08,
        "y": 0.25
      },
      "kind": "quote",
      "text": "Мій дім, мої родичі та друзі. Моя робота. Моя сім'я. My home, my relatives and friends. My work. My family.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "94da85d9-d6af-4464-ad17-6e737d6f17bd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.15,
        "x": 0.4,
        "y": 0.6
      },
      "kind": "quote",
      "text": "Закончилась война. The war is over.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b981aa1d-dc57-42f8-a6ee-51b074f7a66b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.15,
        "x": 0.1,
        "y": 0.55
      },
      "kind": "quote",
      "text": "Життя до війни. Life before the war.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bc6955d2-cbd2-4bf3-9c2c-f39ce8a47e62",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.3,
        "x": 0.6,
        "y": 0.75
      },
      "kind": "quote",
      "text": "Наша перемога! І моя сім'я і я живемо довго і щасливо у вільній ненці Україні. Our victory! And my family and I live happily ever after in free Ukraine.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f4a40087-02c2-431e-8740-b789934ba9d5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "Our victory! And my family and I live happily ever after in free Ukraine.",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd952-0a69-7442-b3f9-8833de739dcd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.04,
        "y": 0.08
      },
      "kind": "title",
      "text": "AT NIGHT I DREAM OF...",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ebcd8ffc-cbba-43e6-a029-d263ae31a6a4",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 21,
      "from": 19,
      "beatId": "f0e2eb4e-9715-4c86-bd5c-8610f620a21a",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Resolution",
      "beatSlug": "resolution",
      "evidence": "The testimonials and client example suggest potential solutions or support mechanisms.",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 19,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "d76c3907-11ca-4450-991b-71dfafe5a8c7",
      "evidence": "The testimonials provide direct insight into the refugees' experiences and desires.",
      "position": 0,
      "objective": "To understand the refugees' needs and concerns",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.7,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
    },
    {
      "to": 23,
      "from": 1,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "6f4bf016-18e0-4c34-9780-050de3a28ad0",
      "evidence": "The overall presentation implies the consequences of not addressing the refugees' needs.",
      "position": 1,
      "objective": "To highlight the importance of supporting Ukrainian refugees",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}