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  "documentTitle": "Vehicle-as-a-Service From vehicle ownership to usage-based subscription models",
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      "text": "This gives customers the advantages of leasing/buying (i.e., their own personal vehicle for a certain period) combined with those of car-sharing/ride-hailing (i.e., flexible mobility without a prolonged financial commitment or the hassle of vehicle maintenance) in a single convenient product.",
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      "text": "Vehicle subscriptions work similarly to other well-known subscription models, e.g., from the music industry: customers pay a flat monthly fee that grants them access to a vehicle (or music) that they can use as they please (within the terms of the contract). Once customers no longer need the vehicle (or music), they have the flexibility to terminate the contract or to upgrade or downgrade to a different vehicle category/type (or account type) that better suits their needs.",
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