{
  "docId": "019dd923-5de0-76bd-a16a-9fe66e6607a5",
  "docSlug": "ec22d152d2e3101b",
  "documentTitle": "Vehicle-as-a-Service From vehicle ownership to usage-based subscription models",
  "authorId": "Deloitte",
  "authorName": "Deloitte",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 15,
  "pageCount": 31,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "market_landscape",
  "function": "establish_context",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "The slide uses a stylized illustration of a connected car, cloud, and server infrastructure to represent digital market dynamics.",
  "elementsJson": [
    "infographic"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a16a-9fe66e6607a5/15",
  "deckHref": "/decks/019dd923-5de0-76bd-a16a-9fe66e6607a5",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a16a-9fe66e6607a5.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a16a-9fe66e6607a5#slide-15",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "On today's market, success comes to players that engage customers with competitive online offers",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-0a68-773e-ba59-548ca4c8bce4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.5,
        "x": 0.43,
        "y": 0.13
      },
      "kind": "image",
      "text": "Stylized illustration of a connected car, cloud, and server infrastructure",
      "attrs": null,
      "subkind": "infographic",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7fcd0b1b-c201-4523-9387-ae03d74c054b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.3,
        "x": 0.05,
        "y": 0.46
      },
      "kind": "paragraph",
      "text": "On today's market, success comes to players that engage customers with competitive online offers",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8b230849-29b1-431c-99b1-720e7175162b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.05,
        "y": 0.06
      },
      "kind": "title",
      "text": "Market Landscape: Player Archetypes",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0ef300d1-ca56-4862-aab3-a18730358c17",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Market Segmentation Pyramid",
      "slug": "market-segmentation-pyramid",
      "agent": null,
      "layer": "slide",
      "matchId": "8ce15adb-1033-4afa-85fd-3480a24e0d90",
      "evidence": "Market Landscape: Player Archetypes",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 23,
      "from": 10,
      "beatId": "130ba514-326b-4c6a-97e9-a7120fe2e735",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "The deck presents core value propositions, subscription details, and critical capabilities.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 17,
      "from": 15,
      "name": "Mece Breakdown",
      "slug": "40-mece-breakdown",
      "bestFor": "Problem structuring, ensuring completeness, strategic analysis",
      "matchId": "e8cf3454-76e2-4126-9afe-aef74819857f",
      "evidence": "The deck breaks down the market landscape into player archetypes.",
      "position": 2,
      "objective": "Analyze market landscape",
      "structure": "The Whole -> Category A (distinct) -> Category B (distinct) -> Category C (distinct) -> Complete Coverage",
      "confidence": 0.6,
      "description": "Divide a complex topic into mutually exclusive, collectively exhaustive categories"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}