{
  "docId": "019dd923-5de0-76bd-a16a-5f837ec59048",
  "docSlug": "741c5fe9866e876f",
  "documentTitle": "External Asset Manager (EAM) Conference",
  "authorId": "Deloitte",
  "authorName": "Deloitte",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "portrait",
  "aspectRatio": 0.707,
  "pageNumber": 9,
  "pageCount": 26,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "kpi_dashboard",
  "function": "analyze_data",
  "density": "overcrowded",
  "nDataPoints": 48,
  "notes": "The slide uses donut charts for allocation and a stacked bar chart for growth expectations.",
  "elementsJson": [
    "donut_chart",
    "bar_chart_stacked",
    "callout_box"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a16a-5f837ec59048/9",
  "deckHref": "/decks/019dd923-5de0-76bd-a16a-5f837ec59048",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a16a-5f837ec59048.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a16a-5f837ec59048#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.08,
        "w": 0.15,
        "x": 0.05,
        "y": 0.33
      },
      "kind": "callout",
      "text": "In 2021, larger asset managers reported lower allocations into classic equity.",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2174b302-4003-4da3-9669-be5ef8a12f37",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "Between 45-55% of respondents expect to ramp up their asset class allocations in private equity, private debt, and real estate, but also in classic fixed income instruments.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-0493-74cf-bea1-7034c6cdfbf6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.4,
        "x": 0.53,
        "y": 0.35
      },
      "kind": "chart",
      "text": "Expected evolution of asset class within 3 years",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c0323d35-51d4-47b8-b07e-0dea45620e88",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.25,
        "x": 0.18,
        "y": 0.35
      },
      "kind": "chart",
      "text": "Average asset allocation by AuM and liquidity",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1e90d82e-ca5b-4b76-8b27-ebae32983955",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Asset allocation",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-0493-74cf-bea1-74347e835818",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.25,
        "x": 0.53,
        "y": 0.74
      },
      "kind": "paragraph",
      "text": "Between 45-55% of respondents expect to ramp up their asset class allocations in private equity, private debt, and real estate, but also in classic fixed income instruments.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8c1faae5-d121-4c0e-994b-21c33724f976",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.53,
        "y": 0.21
      },
      "kind": "title",
      "text": "FIXED INCOME, PRIVATE EQUITY, PRIVATE DEBT, HEDGE FUNDS, AND REAL ESTATE ARE EXPECTED TO BE THE HIGHEST GROWING ASSET CLASSES WITHIN THE NEXT THREE YEARS.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4ba08537-23e9-400a-a639-e71880abbecc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.05,
        "y": 0.21
      },
      "kind": "title",
      "text": "THE DISTRIBUTION OF ASSET CLASSES IS RELATIVELY PROPORTIONATE ACROSS DIFFERENT AUM SIZES AS WELL AS IN LINE WITH EXPECTATIONS FOR LIQUID-ONLY VERSUS BOTH ILLIQUID AND LIQUID MANAGERS.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "767644b5-0071-4b12-a9fe-1cd3c79d86cb",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 9,
      "from": 5,
      "beatId": "33d8344c-6c88-4418-877d-20d979822450",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Problem & Complication",
      "beatSlug": "consultants-gambit-problem-complication",
      "evidence": "The deck highlights various challenges facing the industry, such as changing investment strategies and increasing importance of ESG.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 5,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "e23da884-c117-4beb-a32e-b07546eb0dbd",
      "evidence": "The deck uses the golden circle to explain the importance of ESG and digitalization.",
      "position": 0,
      "objective": "Why asset managers must adapt to changing market trends",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}