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      "text": "Almost 10 percent of our monthly active users are engaging with these... We are using image search very effectively for Gen-Z and we've also started what we call the Glam Clan... How are social commerce, short format videos...",
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      "text": "[social media and collaborations with influencers]. We will create content with almost 40,000 micro-influencers as we go forward, which will help us reach tier-two, tier-three cities, the younger generation, etc.",
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