{
  "docId": "019dd923-5de0-76bd-a16a-1e36ee6fd06e",
  "docSlug": "ee5f48aa450c79bd",
  "documentTitle": "Building a Best-in-Class DOT",
  "authorId": "McKinsey",
  "authorName": null,
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "portrait",
  "aspectRatio": 0.707,
  "pageNumber": 83,
  "pageCount": 215,
  "prevPage": 82,
  "nextPage": 84,
  "slideType": "key_messages",
  "function": "summarize",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide appears to be a promotional summary page from a book-summary app (Bookey).",
  "elementsJson": [
    "paragraph",
    "numbered_list"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a16a-1e36ee6fd06e/83",
  "deckHref": "/decks/019dd923-5de0-76bd-a16a-1e36ee6fd06e",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a16a-1e36ee6fd06e.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a16a-1e36ee6fd06e#slide-83",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "\"Learning by walking around\" is an invaluable communication method.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-2e39-7343-a575-40f2a6df2b10",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.05,
        "y": 0.9
      },
      "kind": "image",
      "text": "Scan to Download QR code and CTA buttons",
      "attrs": null,
      "subkind": "infographic",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "10154461-f050-44a1-a48f-632a056766ff",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.85,
        "x": 0.08,
        "y": 0.3
      },
      "kind": "list",
      "text": "1. Brevity: Distill messages to essential points; avoid overexplaining. 2. Thoroughness: Include all necessary information to avoid suspense. 3. Structure: Follow a clear framework for messages to ensure comprehension, even in brief formats.",
      "attrs": null,
      "subkind": "numbered",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9e4ab97e-4d0b-4cc7-9090-0d464837abb6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.85,
        "x": 0.08,
        "y": 0.1
      },
      "kind": "paragraph",
      "text": "\"Learning by walking around\" is an invaluable communication method. Casual conversations in informal settings enhance team understanding.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5e3ea42f-c210-40e2-9862-ab6c2a16c482",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.85,
        "x": 0.08,
        "y": 0.75
      },
      "kind": "paragraph",
      "text": "Install Bookey App to Unlock Full Text and Audio",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "78c66025-81e5-498d-b9dd-9e4bfe21c6d5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.85,
        "x": 0.08,
        "y": 0.23
      },
      "kind": "title",
      "text": "Three Keys to Effective Messaging",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8b46ee8c-f9ca-4615-9a7c-382a15c93aba",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}