{
  "docId": "019dd923-5de0-76bd-a169-f7f735886acd",
  "docSlug": "ec750abbd17d37a5",
  "documentTitle": "Unlocking the next  wave of digital growth: beyond metropolitan Indonesia",
  "authorId": "Kearney",
  "authorName": "Kearney",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 62,
  "pageCount": 84,
  "prevPage": 61,
  "nextPage": 63,
  "slideType": "market_landscape",
  "function": "present_framework",
  "density": "balanced",
  "nDataPoints": 5,
  "notes": "The slide uses a grid-based layout to map companies to specific service categories, with a sidebar highlighting key players.",
  "elementsJson": [
    "icon_grid",
    "logo_grid",
    "callout_box"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a169-f7f735886acd/62",
  "deckHref": "/decks/019dd923-5de0-76bd-a169-f7f735886acd",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a169-f7f735886acd.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a169-f7f735886acd#slide-62",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "At the same time, dedicated SME services start-ups are also pursuing the market.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-0a6b-775b-a1d5-a5a50bc607ad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.75,
        "w": 0.46,
        "x": 0.26,
        "y": 0.12
      },
      "kind": "diagram",
      "text": "Grid of SME service categories and associated company logos",
      "attrs": null,
      "subkind": "process",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "58a4bfd9-62c4-444f-9c08-90a896881a53",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.03,
        "y": 0.85
      },
      "kind": "legend",
      "text": "Front-facing vs Enablers color coding",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c679298f-8ca7-4849-b6a2-9d0e9dad61eb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.9,
        "w": 0.22,
        "x": 0.75,
        "y": 0.05
      },
      "kind": "list",
      "text": "J&T Express, gudangada, funding societies, alterra company profiles",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "45a31abb-e1e9-43f6-a789-8790afd2b335",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "At the same time, dedicated SME services start-ups are also pursuing the market.",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4a322be5-3967-4f25-b813-b6430d4f29d3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.28,
        "y": 0.05
      },
      "kind": "title",
      "text": "Start-ups in SME services market",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "52dd8172-e0c9-4b77-a1f4-e0f53ceb7838",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Market Segmentation Pyramid",
      "slug": "market-segmentation-pyramid",
      "agent": null,
      "layer": "slide",
      "matchId": "320fd1fa-d576-4612-9260-ee9879e7c48a",
      "evidence": "diagram/process: Grid of SME service categories and associated company logos",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "market-landscape",
      "slug": null,
      "matchId": "bf9bf91a-ab12-495c-bd2c-11e8bef0dc75",
      "evidence": "Categorization of startups by service domain",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}