{ "docId": "019dd923-5de0-76bd-a169-f7f735886acd", "docSlug": "ec750abbd17d37a5", "documentTitle": "Unlocking the next wave of digital growth: beyond metropolitan Indonesia", "authorId": "Kearney", "authorName": "Kearney", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "strategy_consulting", "sourceTypeLabel": "Strategy consulting", "presentationDate": null, "orientation": "landscape", "aspectRatio": 1.778, "pageNumber": 5, "pageCount": 84, "prevPage": 4, "nextPage": 6, "slideType": "ceo_quote", "function": "summarize", "density": "overcrowded", "nDataPoints": 3, "notes": null, "elementsJson": [ "headshot", "paragraph" ], "metadataConfidence": 1, "imagePath": null, "slideHref": "/slides/019dd923-5de0-76bd-a169-f7f735886acd/5", "deckHref": "/decks/019dd923-5de0-76bd-a169-f7f735886acd", "deckJsonHref": "/decks/019dd923-5de0-76bd-a169-f7f735886acd.json", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a169-f7f735886acd#slide-5", "components": [ { "bbox": null, "kind": "callout", "text": "We can expect non-Metropolitan Indonesia to account for half of the country's digital economy by 2025 and urge all stakeholders, public and private, to collaborate to unlock this potential.", "attrs": null, "subkind": null, "toolName": "Visual emphasis", "toolSlug": "visual-emphasis", "confidence": null, "componentId": "019dd952-0a6b-775b-a1d1-07307a96a5ce", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.35, "w": 0.2, "x": 0.3, "y": 0.05 }, "kind": "image", "text": "Shirley Santoso", "attrs": null, "subkind": "headshot", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "e6803f6f-9e5d-4add-baa2-a76d9d887b29", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.45, "x": 0.03, "y": 0.58 }, "kind": "paragraph", "text": "Over the past 10 years, we have witnessed the tremendous growth of Indonesia's digital economy. So much of our daily conveniences now center on same-day delivery, on-demand ride hailing, and one-click purchases.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "3243883c-1e45-4719-bb53-590c8c788f6d", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.25, "w": 0.45, "x": 0.52, "y": 0.55 }, "kind": "paragraph", "text": "For far too long, we have heard of Indonesia's digital potential... we can expect non-Metropolitan Indonesia to account for half of the country's digital economy by 2025.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "4b6eafc1-41cf-42f3-a8ca-5c86e72d6655", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.25, "w": 0.45, "x": 0.52, "y": 0.05 }, "kind": "paragraph", "text": "The progress of our digital economy has been remarkable. However, so far, it has focused on metropolitan Indonesia. Greater Jakarta and Surabaya account for 50 to 80 percent of the country's digital economy while accounting for only 15 percent of the population.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "84727fda-3409-4d37-b696-96cc19bc2606", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.05, "w": 0.35, "x": 0.13, "y": 0.5 }, "kind": "paragraph", "text": "Shirley Santoso, Partner and President Director, Kearney", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "8a11545c-3818-4c6b-b2de-362383eed678", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.25, "w": 0.45, "x": 0.52, "y": 0.28 }, "kind": "paragraph", "text": "We often encounter the first question relating to the digital potential of tier 2 and tier 3 cities... this report aims to provide clarity about the digital behavior of consumers in tier 2 and tier 3 cities.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "e7867751-7b06-4813-b03d-02237e08811c", "frameworkName": null, "frameworkSlug": null }, { "bbox": null, "kind": "quote", "text": "The prospect of digital growth in non-Metropolitan Indonesia is an exciting one. It should not come as a surprise that Indonesia stands a chance to be one of the world's most vibrant digital economies by unlocking digital potential of tier 2 and tier 3 cities. — Shirley Santoso, Partner and President Director, Kearney", "attrs": null, "subkind": null, "toolName": "Authority citation", "toolSlug": "authority-citation", "confidence": null, "componentId": "019dd952-0a6b-775b-a1d1-08f4ecd5001c", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.05, "w": 0.2, "x": 0.03, "y": 0.05 }, "kind": "title", "text": "Foreword from Kearney", "attrs": null, "subkind": "headline", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "4ad40289-0577-4368-b211-59846af0a0fc", "frameworkName": null, "frameworkSlug": null } ], "metrics": [], "tools": [ { "name": "Call to action", "slug": "call-to-action", "agent": null, "layer": "slide", "matchId": "25208524-ae6d-49d8-a2ef-43a4682fc0d9", "evidence": "callout: We can expect non-Metropolitan Indonesia to account for half of the country's digital economy by 2025.", "confidence": 0.5 } ], "frameworks": [], "arcBeats": [ { "to": 10, "from": 1, "beatId": "0daac625-1037-4dbb-805a-14082402cf50", "arcName": "The Sparkline", "arcSlug": "sparkline", "beatName": "Setup", "beatSlug": "setup", "evidence": "The document sets up the context, including the title, agenda, and research methodology.", "position": 0, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "loops": [], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }