{
  "docId": "019dd923-5de0-76bd-a169-f222b31ea833",
  "docSlug": "0e5e77bd2a5ace9c",
  "documentTitle": "Hydrogen applications and business models",
  "authorId": "Kearney",
  "authorName": "Kearney",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 93,
  "pageCount": 192,
  "prevPage": 92,
  "nextPage": 94,
  "slideType": "other",
  "function": "summarize",
  "density": "overcrowded",
  "nDataPoints": 4,
  "notes": "Includes a diagram of the fuel cell principle and a summary table of technical specifications.",
  "elementsJson": [
    "headline_text",
    "bullet_list",
    "process_diagram",
    "kpi_table"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a169-f222b31ea833/93",
  "deckHref": "/decks/019dd923-5de0-76bd-a169-f222b31ea833",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a169-f222b31ea833.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a169-f222b31ea833#slide-93",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Among different fuel cells, PEM fuel cell has been found to be most suitable for automobiles end use.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-0a6a-74c9-8aa7-adb87c3c36ba",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.3,
        "x": 0.65,
        "y": 0.1
      },
      "kind": "image",
      "text": "Diagram of PEM fuel cell principle showing electron flow, hydrogen, oxygen, and water.",
      "attrs": null,
      "subkind": "infographic",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4a6a1aae-219b-402f-9c81-f65326ddb2ff",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.15,
        "x": 0.28,
        "y": 0.68
      },
      "kind": "list",
      "text": "Solid electrolyte reduces corrosion and electrolyte management issues; Low temperature; Lower weight and volume; Quick start-up and load following",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7b238689-72a7-42b9-bcd7-e3610f2f8aa6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.3,
        "x": 0.28,
        "y": 0.1
      },
      "kind": "list",
      "text": "Polymer electrolyte membrane (PEM) fuel cell uses solid polymer as an electrolyte and porous carbon electrodes containing a platinum or platinum alloy catalyst. Fuel cell reaction can be described as: H2 → 2H+ + 2e-. PEM fuel cells exhibit high efficiency and power density in vehicle engine size class. Among different fuel cells, PEM fuel cell has been found to be most suitable for automobiles end use. Hybrid vehicle can be run by pairing PEMFC with rechargeable batteries. A variant that operates at elevated temperatures is known as the high-temperature PEMFC (HT PEMFC) as electrolyte shifts to a mineral acid-based system from water-based. Key application areas: backup power, portable power, distributed generation, transportation, and specialty vehicles.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "876cdd30-8479-46c5-a302-e574e3932f5f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.15,
        "x": 0.47,
        "y": 0.68
      },
      "kind": "list",
      "text": "Expensive platinum catalyst that is sensitive to CO poisoning; Requires cooling",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8d03b1cb-e9f9-42ec-a7de-8325b4230d48",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Efficiency: 60%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-0a6a-74c9-8aa7-b30e11a71b19",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.18,
        "x": 0.03,
        "y": 0.49
      },
      "kind": "paragraph",
      "text": "Fact card: Polymer electrolyte membrane fuel cell",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "378d6bf9-56ef-46de-b4ef-cccad761d86b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.35,
        "x": 0.28,
        "y": 0.96
      },
      "kind": "source-note",
      "text": "Sources: US Department of Energy; Kearney Energy Transition Institute analysis",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9ef2655b-142b-4b27-b9aa-0afd652ca2bb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.3,
        "x": 0.65,
        "y": 0.68
      },
      "kind": "table",
      "text": "Efficiency (%), Operating temperature (°C), Typical stack size, Common electrolyte, Anode/Cathode",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f96c618e-2d8c-4d06-a536-0ab320b6a61f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.23,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "Polymer electrolyte membrane fuel cells deliver high power density and lower weight and volume",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "47d8d65c-ba88-43d8-9010-0dbd4dbf388e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.08,
        "x": 0.28,
        "y": 0.63
      },
      "kind": "title",
      "text": "Advantages",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "07df378f-30ca-4adb-8a66-17840442f042",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.08,
        "x": 0.65,
        "y": 0.63
      },
      "kind": "title",
      "text": "Key features",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4e32b5c7-b1d6-49aa-ae46-190b6973cb26",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.08,
        "x": 0.28,
        "y": 0.05
      },
      "kind": "title",
      "text": "Description",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "63f14cb6-4d8f-4bc8-adbd-3126bdf1065c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.65,
        "y": 0.05
      },
      "kind": "title",
      "text": "Overview of Technology",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f1f41db3-bb3a-45b0-ae55-09e1d5150de5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.1,
        "x": 0.47,
        "y": 0.63
      },
      "kind": "title",
      "text": "Disadvantages",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fbb43c9e-bcd2-4b33-ae84-5c28254bed3f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "f748a814-f35f-4f89-85ee-aa729bb2b972",
      "evidence": "list/bullet: Polymer electrolyte membrane (PEM) fuel cell uses solid polymer as an electrolyte and porous carbon electrodes containing a platinum or platinum alloy catalyst.",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}