{
  "docId": "019dd923-5de0-76bd-a169-b0b628170f59",
  "docSlug": "1a3aa14e877aa887",
  "documentTitle": "Accenture Post and Parcel Industry Research 2019",
  "authorId": "Accenture",
  "authorName": "Accenture",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 14,
  "pageCount": 47,
  "prevPage": 13,
  "nextPage": 15,
  "slideType": "industry_trends",
  "function": "diagnose",
  "density": "overcrowded",
  "nDataPoints": 3,
  "notes": "The slide uses a bottom navigation bar typical of a larger deck structure.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "big_number",
    "donut_chart",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a169-b0b628170f59/14",
  "deckHref": "/decks/019dd923-5de0-76bd-a169-b0b628170f59",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a169-b0b628170f59.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a169-b0b628170f59#slide-14",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "As marketplaces increase market share, they demand better service at lower prices which depresses yield.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-fef9-735f-a624-6af43bd47e96",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.9,
        "x": 0.05,
        "y": 0.92
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "icon-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d9aae83f-e17c-4edf-8ca0-6c9fd9b7651c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.08,
        "x": 0.62,
        "y": 0.7
      },
      "kind": "metric",
      "text": "48%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8793196e-77a7-4f75-8ae4-14f4931567f8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.08,
        "x": 0.62,
        "y": 0.35
      },
      "kind": "metric",
      "text": "80%+",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8d1c5acb-e2d1-48d1-8941-558698533a74",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.08,
        "x": 0.16,
        "y": 0.66
      },
      "kind": "metric",
      "text": "98%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b69bbe63-8a3f-4ebb-bb20-ada6fd23ada1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "CAGR: 48%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-fef9-735f-a624-6dffe4c5295f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.18,
        "x": 0.25,
        "y": 0.7
      },
      "kind": "paragraph",
      "text": "of online retailers use at least one marketplace as a channel.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "30040b09-a932-4739-97d8-907691a3c09f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.42,
        "x": 0.05,
        "y": 0.23
      },
      "kind": "paragraph",
      "text": "In a healthy growth market like eCommerce shipping, yield should be increasing and creating pricing opportunities. Instead, revenue per package is flat globally—declining 0.5% from 2013 to 2015. While many factors are at play, the race for capacity and the emergence of new entrants is impacting yield. Our research shows growing marketplace dominance is impacting yield, as volumes from small and medium shippers move into marketplace models.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "39228d2e-1904-433a-adbd-8a4789fc4977",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.42,
        "x": 0.51,
        "y": 0.23
      },
      "kind": "paragraph",
      "text": "As marketplaces increase market share, they demand better service at lower prices which depresses yield.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "44b3f726-5064-4273-9d10-68822e650667",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.2,
        "x": 0.71,
        "y": 0.38
      },
      "kind": "paragraph",
      "text": "of online retailers receive at least 40% of their revenues from marketplaces.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aaafbf83-26fd-4186-bbfe-7fa4d67ec640",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.4,
        "x": 0.51,
        "y": 0.55
      },
      "kind": "paragraph",
      "text": "Top three global marketplaces' General Merchandise Value growth between 2010 and 2015",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "abd006dd-13c1-4c9c-b121-c96e2f297b5c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.45,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "PARCEL VOLUMES GROW BUT PRICING POWER DECLINES",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f5c19713-3182-4503-9e24-affc6b624cdc",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019de07b-60d8-70db-98e5-736e6d19889c",
      "evidence": "title 'Parcel volumes grow but pricing power declines' is the paradox",
      "confidence": 90
    },
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "62af5ba8-6777-4b5e-b205-f8538a503f07",
      "evidence": "The slide discusses market trends and statistics related to parcel volumes and pricing power, indicating an understanding of the audience's context and needs.",
      "confidence": 0.7
    },
    {
      "name": "Contrast Principle",
      "slug": "contrast-principle",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019de07b-610c-7197-b8f2-86787b256ce0",
      "evidence": "three big-number donuts contrast volume vs yield",
      "confidence": 75
    },
    {
      "name": "Data Story Arc",
      "slug": "data-story-arc",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "9963cbff-c818-4b46-879c-753a7df1578d",
      "evidence": "The slide presents a narrative around parcel volumes growing but pricing power declining, using data to support the story.",
      "confidence": 0.6
    },
    {
      "name": "Pre-attentive Attributes",
      "slug": "pre-attentive-attributes",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019de07b-6142-70ec-9c72-02886cd97458",
      "evidence": "large 48% CAGR figure dominates",
      "confidence": 70
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 19,
      "from": 8,
      "beatId": "019de07b-5304-72f9-bfc0-161e004de93d",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Problem & Complication",
      "beatSlug": null,
      "evidence": "VC disruption, capex race, eComm polarization, parcel & mail paradoxes, diversification trade-offs",
      "position": 2,
      "confidence": 85,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 19,
      "from": 5,
      "beatId": "019de07b-5469-746d-b1df-ee24a991b86f",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": null,
      "evidence": "Section 01 'State of the Post and Parcel Industry' is pure facts",
      "position": 1,
      "confidence": 65,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 19,
      "from": 12,
      "name": "Paradox Resolver",
      "slug": "20-paradox-resolver",
      "bestFor": "Strategic pivots, innovation pitches, challenging conventional wisdom",
      "matchId": "019de07b-55e0-76c9-a6fe-fa8e448b2c50",
      "evidence": "p14 'volumes grow but pricing declines', p16 'mail declines but profitability up', p18 'diversification grows but tests profitability'.",
      "position": 3,
      "objective": "Surface and reconcile multiple industry paradoxes: volumes vs pricing, mail decline vs profitability, diversification vs margin",
      "structure": "The Apparent Contradiction -> Why Both Seem True -> The Deeper Truth That Reconciles",
      "confidence": 80,
      "description": "Introduce a seeming contradiction that captures attention, then resolve it with a deeper truth"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}