{
  "docId": "019dd923-5de0-76bd-a169-aea2c442174e",
  "docSlug": "3e2ac896ab66b0e0",
  "documentTitle": "TODAY&#x27;S CONSUMERS REVEAL THE FUTURE OF HEALTHCARE",
  "authorId": "Accenture",
  "authorName": "Accenture",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.646,
  "pageNumber": 2,
  "pageCount": 14,
  "prevPage": 1,
  "nextPage": 3,
  "slideType": "situation_overview",
  "function": "establish_context",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "paragraph",
    "icon_grid"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a169-aea2c442174e/2",
  "deckHref": "/decks/019dd923-5de0-76bd-a169-aea2c442174e",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a169-aea2c442174e.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a169-aea2c442174e#slide-2",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "The providers and payers who heed the shifts and deliver what patients are looking for will be the ones to earn loyalty, navigate disruption and be strongly positioned as the future of healthcare consumerism unfolds.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-fef9-735f-a62c-25d996779dc9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.05,
        "x": 0.62,
        "y": 0.29
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "icon-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e4caa453-0a40-4dae-aa60-eb871d190321",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.25,
        "x": 0.71,
        "y": 0.29
      },
      "kind": "list",
      "text": "Traditional healthcare refers to established types of service delivery—i.e., doctors and other professionals in hospitals, clinics, medical centers or doctors’ offices. Non-traditional healthcare refers to other, emerging types of service delivery—i.e., walk-in or retail clinics, outpatient surgery hospitals, virtual health (via the phone, on video or apps), on-demand services or digital therapeutics.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "17e15cbd-1ce5-4505-87aa-0d0233d5c686",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.42,
        "x": 0.065,
        "y": 0.29
      },
      "kind": "paragraph",
      "text": "Healthcare consumers today are changing, and their expectations for convenience, affordability and quality are redefining how they engage at each stage of care. Younger consumers are not satisfied with healthcare’s status quo and consumers of all generations are more willing to try non-traditional services. The providers and payers who heed the shifts and deliver what patients are looking for will be the ones to earn loyalty, navigate disruption and be strongly positioned as the future of healthcare consumerism unfolds.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8b773b80-66d2-4f8d-88de-65920c92a97d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.08,
        "x": 0.86,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "Source: Accenture 2019",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9c7e7706-1f7c-4bfa-8d15-b80d91291547",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Chunking",
      "slug": "chunking",
      "agent": "Architect",
      "layer": "loop",
      "matchId": "019dd95a-0e8a-77b7-b1fd-e37665e9d990",
      "evidence": "Two parallel definition chunks with icons make terminology digestible.",
      "confidence": 70
    },
    {
      "name": "Concrete Language",
      "slug": "concrete-language",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019dd95a-0e8a-77b7-b1fd-d9243a4dc331",
      "evidence": "Defines 'Traditional' and 'Non-traditional healthcare' with concrete examples (walk-in clinics, virtual health).",
      "confidence": 85
    },
    {
      "name": "Core Message Extraction",
      "slug": "core-message-extraction",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019dd95a-0e8a-77b7-b1fd-dc3d4cf569d2",
      "evidence": "Single thesis paragraph crystallizes the deck's premise about consumer shifts.",
      "confidence": 75
    },
    {
      "name": "Picture Superiority Effect",
      "slug": "picture-superiority-effect",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019dd95a-0e8a-77b7-b1fd-e6029f796fc1",
      "evidence": "Two purple icons (clinic / phone) visualize the traditional vs non-traditional distinction.",
      "confidence": 70
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 12,
      "from": 1,
      "beatId": "019dd95a-0682-776c-8e31-a3a7b6eb30b3",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": "triple-take-the-facts-what",
      "evidence": "Cover, definitions, then 3 numbered sections of survey data (pp.3-12).",
      "position": 1,
      "confidence": 78,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    },
    {
      "to": 2,
      "from": 1,
      "beatId": "019dd95a-0682-776c-8e31-ae49f9076cef",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Situation & Context",
      "beatSlug": "consultants-gambit-situation-context",
      "evidence": "Cover + definitions of traditional vs non-traditional care.",
      "position": 1,
      "confidence": 55,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}