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  "documentTitle": "What the Evolution of Travel Means for Business",
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      "text": "This led to a direct loss of $4.5T in global GDP, and ripple effects were felt across companies and industries as organizations struggled to find new ways to connect with their customers and employees.",
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      "text": "Travel and tourism, including hospitality and leisure, was one of the areas most severely impacted by COVID-19, as lockdowns and travel restrictions slowed activity to a trickle or stopped it altogether. This led to a direct loss of $4.5T in global GDP, and ripple effects were felt across companies and industries as organizations struggled to find new ways to connect with their customers and employees. Now with COVID-19 vaccinations and cases controlled in some areas, short- to medium-term demand spikes are expected, accompanying the longer-term sustained changes needed to navigate the new world.",
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      "text": "The changes in global travel patterns will have broader impacts throughout organizations worldwide. Leisure and business travel spending reallocated during the pandemic is starting to return. Other industries can apply learning from the travel industry, such as on navigating large demand fluctuations. Companies can also think about changes to their business travel operating model and ways to make business travel more sustainable.",
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