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  "documentTitle": "BCG's Guide to Cost and Growth",
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      "text": "What types of communication from leaders are most effective? #1 Ensuring leaders model cost-conscious behavior #2 Regular executive-led town halls #3 Internal written updates from executives",
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      "text": "What types of company performance information are most effective? #1 Financial year targets and gaps #2 Specific cost-saving achievements and initiatives #3 Market trends and economic forecasts",
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      "text": "Source: FT longitude x BCG research (N=770) Aug 2024; BCG global executive survey on strategic priorities (N=570) Q4 2024; BCG analysis",
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      "text": "A cost-conscious organizational culture is essential for successful cost management",
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