{
  "docId": "019dd923-5de0-76bd-a169-198605591c4e",
  "docSlug": "8146875c22823e3a",
  "documentTitle": "4th edition eReadiness 2023",
  "authorId": "PwC",
  "authorName": "Strategy&",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 20,
  "pageCount": 83,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "data_table",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 18,
  "notes": "The slide uses two stacked bar charts to contrast high satisfaction rates with significant churn risk in North America.",
  "elementsJson": [
    "headline_text",
    "action_title",
    "bar_chart_stacked",
    "bar_chart_stacked"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a169-198605591c4e/20",
  "deckHref": "/decks/019dd923-5de0-76bd-a169-198605591c4e",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a169-198605591c4e.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a169-198605591c4e#slide-20",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.45,
        "x": 0.51,
        "y": 0.26
      },
      "kind": "chart",
      "text": "Would you switch back to ICE?",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3adcef6c-3d1a-4cc4-ad4e-cfbf768b533f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.45,
        "x": 0.03,
        "y": 0.26
      },
      "kind": "chart",
      "text": "How satisfied are you with your current EV?",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7b7dfcd4-fe45-4596-952d-0f912f7074c5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Willingness to switch back to ICE: 49%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-3be7-728b-abf9-326fbaf28391",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.25,
        "x": 0.03,
        "y": 0.18
      },
      "kind": "paragraph",
      "text": "Customer satisfaction – Focus on product",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ccc2fb98-600b-4a47-b730-3f9d94e9b7d3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.35,
        "x": 0.32,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "Source: Strategy& analysis on feedback from consumer survey",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ff6f260b-b6a0-43a9-8f61-562f9facef21",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.9,
        "x": 0.03,
        "y": 0.08
      },
      "kind": "title",
      "text": "EV owners are mostly satisfied, even if almost half of North American customers would be willing to consider switching back to ICE",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4cec63f9-7a25-4d5d-8f27-7038346ecc4a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.08,
        "x": 0.03,
        "y": 0.02
      },
      "kind": "title",
      "text": "EV owners",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c4722035-fe74-45ab-9229-97a18edb296a",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Data-Ink Ratio",
      "slug": "data-ink-ratio",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "6169fcdb-b98e-4a78-bd30-ed6f61368d6b",
      "evidence": "The slide features a chart/bar-stacked component",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 6,
      "beatId": "ff5e7e09-1e47-4011-ab29-091d67231243",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Problem & Complication",
      "beatSlug": "consultants-gambit-problem-complication",
      "evidence": "The document presents consumer research and highlights regional variances in e-mobility market maturity.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 6,
      "name": "Tale Two Worlds",
      "slug": "04-tale-two-worlds",
      "bestFor": "Competitive analysis, benchmarking, case for change",
      "matchId": "2cda59da-1422-4517-9888-d087030932c1",
      "evidence": "The document presents a clear distinction between EV owners, prospects, and sceptics.",
      "position": 0,
      "objective": "To contrast consumer viewpoints and eReadiness across regions.",
      "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication",
      "confidence": 0.6,
      "description": "Show the gap between two states to drive urgency or highlight opportunity"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}