{
  "docId": "019dd923-5de0-76bd-a169-0df03e051770",
  "docSlug": "60710839fd76036e",
  "documentTitle": "Transport &amp; Logistics Barometer",
  "authorId": "PwC",
  "authorName": "PwC",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 27,
  "pageCount": 39,
  "prevPage": 26,
  "nextPage": 28,
  "slideType": "key_takeaways",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "paragraph",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a169-0df03e051770/27",
  "deckHref": "/decks/019dd923-5de0-76bd-a169-0df03e051770",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a169-0df03e051770.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a169-0df03e051770#slide-27",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Logistics companies need to foster strategic alliances and partnerships to effectively drive the sustainability transformation.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-3be6-7628-b9c4-12bad707c055",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 1,
        "w": 0.645,
        "x": 0.355,
        "y": 0
      },
      "kind": "image",
      "text": "Two logistics workers in high-visibility vests reviewing documents in a warehouse.",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ce15d67b-7537-45c1-a451-82a976b3df6f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.32,
        "x": 0.036,
        "y": 0.235
      },
      "kind": "paragraph",
      "text": "Decarbonisation is a major transformation driver for the logistics industry. We see activities along all transport modes - in each with its own dynamics and maturity. Much current focus is on land transport as a main contributor to global emissions.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0ec76f5d-3ea3-4768-87fb-039a9accafde",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.22,
        "w": 0.32,
        "x": 0.036,
        "y": 0.365
      },
      "kind": "paragraph",
      "text": "Logistics companies need to foster strategic alliances and partnerships to effectively drive the sustainability transformation. In the long term, this can have a profound effect on their business models. By building strong long-term partnerships and market offerings with suppliers and customers, logistics players can accelerate the sustainability transformation and transform the asset base together with those customers who are committed to investing in sustainable solutions.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2121b6be-27c0-423f-bd75-3e08f422f5b8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.32,
        "x": 0.036,
        "y": 0.595
      },
      "kind": "paragraph",
      "text": "Logistics players can gain an advantage by spearheading these discussions in light of tightening regulation and a potential market pull for more sustainable transport. Acting on the sustainability transformation will ensure that they stay on top of a fast and dynamically evolving agenda.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bee9eeaa-9f35-45e3-95b3-eb742360ae82",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.32,
        "x": 0.036,
        "y": 0.132
      },
      "kind": "title",
      "text": "Looking at these developments in decarbonisation transformation we can conclude that:",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6f346295-4725-407b-a189-5c4bce71dcb9",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "3700c634-0314-4e26-9b5b-4e8cfddca20a",
      "evidence": "The content seems to be targeted towards logistics companies and their sustainability efforts.",
      "confidence": 0.6
    },
    {
      "name": "Storytelling Effect",
      "slug": "storytelling-effect",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "49408237-4113-4a95-a621-c7f4f0ff0ebf",
      "evidence": "The slide presents a narrative conclusion based on developments in decarbonization transformation.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 27,
      "from": 21,
      "beatId": "e2f306cd-400f-4466-bbbf-d4bc27124158",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "The deck presents solutions and approaches for transformation in ports and decarbonization.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 27,
      "from": 21,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "83d53bbc-3ccf-437e-bcbe-b925f167f4d6",
      "evidence": "The deck explains the importance of decarbonization and its impact on the industry.",
      "position": 1,
      "objective": "Why is decarbonization a major transformation challenge?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}