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      "text": "47% of our global sample either own, or intend to own, a wearable device, indicating their huge potential for tracking exercise routines, monitoring eating and sleeping habits, monitoring vital statistics, and improving fitness.",
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      "text": "Another area that is of definite interest to retailers is the appetite consumers have for health and wellness products. The first illustration on this page shows how 47% of our global sample either own, or intend to own, a wearable device, indicating their huge potential for tracking exercise routines, monitoring eating and sleeping habits, monitoring vital statistics, and improving fitness. The second graphic on this page shows all the different benefits that consumers believe they would get from a wearable device.",
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      "text": "Source: PwC, Total Retail 2017; Base: 11,583",
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