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  "documentTitle": "Global & Entertainment Media Outlook 2021-2025",
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      "text": "The global Internet advertising market experienced a marked slowdown in 2022. Although pockets of substantial growth remained, overall global Internet advertising growth slowed to 8.1% from 30.8% in 2021. Google and Meta continue to lead the online advertising market, but they're now facing multiple headwinds. TikTok, which continues to capture the attention of young digital audiences and advertisers across the globe, and Amazon, which has become a key advertising platform. Video Internet advertising revenue will continue to grow apace, reaching US$189bn in 2027, and social video will be a key driver of this expansion.",
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      "text": "Source: PwC Global Entertainment & Media Outlook 2023-2027, www.pwc.com/outlook",
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