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      "text": "To navigate these major changes to their industry, exchanges will need to embrace reinvention—a deliberate strategy of ongoing transformation, one that takes a proactive approach to setting new performance frontiers and to unlocking new value.",
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      "text": "Step 1: Design a simpler, fully integrated and modernized technology architecture. Step 2: Turn this new architecture into reality with cloud. Step 3: Harness the power of generative AI and distributed ledger technology to bolster client experiences and operational efficiency. Step 4: Tap new sources of revenue through product innovation and non-traditional services.",
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