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  "documentTitle": "Unlocking alpha in deals",
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  "notes": "The chart shows two sets of comparisons, each with a multiplier (1.3x and 3.2x) indicating the relative likelihood of digital strategy adoption.",
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      "text": "We found that high-TSR companies are 1.3x more likely than other companies to embed a digital strategy across the full deal lifecycle.",
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      "text": "Dealmakers embedding a full digital strategy across all deal activities: 3.2x",
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      "text": "We found that high-TSR companies are 1.3x more likely than other companies to embed a digital strategy across the full deal lifecycle. Similarly, dealmakers who report they consistently capture post-acquisition value—we call them top value creators in this report—are 3.2x more likely than their peers to integrate technology effectively into deal processes.",
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      "text": "Following our survey of 650 deal professionals, we analyzed 400 public companies (all M&A), linking survey results with Total Shareholder Returns (TSR) to identify those with top-quartile five-year average TSR.",
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      "text": "Source: Accenture Research, Transaction Advisory Survey, 2025, n=650. High-TSR companies are those ranked among the top 25% based on five-year TSR (2019-2024), as sourced from S&P Capital IQ.",
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      "text": "Figure 3 High-TSR companies and top value creators are more likely to embed a holistic digital strategy across the deal lifecycle.",
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