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      "text": "Deal teams today face a problem of plenty. They have never had more data, technology and potential partners at their disposal. Yet, instead of driving conviction, this abundance—combined with a lack of maturity in available tools, uncertainty about clear winners and, at times, a deficit of trust—is leading to indecision. Sifting through vast amounts of market data, company materials, meeting notes and research reports can feel overwhelming, as our research shows (see Figure 2). For PE dealmakers, this challenge is even more pronounced: 62% struggle to extract relevant insights from this flood of data, compared to 38% of M&A deal professionals. The rapid emergence of AI and analytics tools—often from startups still building a broad reputation—makes it hard to decide which solutions to trust. Many executives wrestle with a fundamental question: Should they build, buy or partner? Without a structured framework, they struggle to make these critical decisions.",
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