{
  "docId": "019dd923-5de0-76bd-a167-8662550b5828",
  "docSlug": "d3f864f14826ffb3",
  "documentTitle": "Digitizing Make in India Report 2024",
  "authorId": "BCG",
  "authorName": "BCG",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.414,
  "pageNumber": 51,
  "pageCount": 64,
  "prevPage": 50,
  "nextPage": 52,
  "slideType": "industry_trends",
  "function": "summarize",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a chronological progression (timeline) to categorize B2B market evolution into three distinct phases.",
  "elementsJson": [
    "headline_text",
    "timeline_visual",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a167-8662550b5828/51",
  "deckHref": "/decks/019dd923-5de0-76bd-a167-8662550b5828",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a167-8662550b5828.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-8662550b5828#slide-51",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "diagram",
      "text": "Phase I: Horizontal B2B Marketplaces (2015-2018), Phase II: Vertical Marketplaces & Export Focus (2019-2023), Phase III: IP/Solution-Led Manufacturing (2024 Onwards)",
      "attrs": null,
      "subkind": "timeline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6887e4fb-f142-4981-bb9c-20b1d64405f9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.28,
        "x": 0.36,
        "y": 0.045
      },
      "kind": "image",
      "text": "Logos for Phase II companies",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "49eda5f5-8a75-44ef-a341-ef26895dc210",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.28,
        "x": 0.67,
        "y": 0.045
      },
      "kind": "image",
      "text": "Logos for Phase III companies",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6dec4468-88fa-432f-80b9-5ae2d5896e5e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.28,
        "x": 0.05,
        "y": 0.045
      },
      "kind": "image",
      "text": "Logos for Phase I companies",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "74717a78-6bd6-403c-9a27-5da75a51d049",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.05,
        "y": 0.9
      },
      "kind": "source-note",
      "text": "Source: Matrix Perspective, Digitizing Make in India Report 2024",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c52af7f9-e697-46f2-bd05-b37c01a8aa64",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.7,
        "x": 0.05,
        "y": 0.07
      },
      "kind": "title",
      "text": "We have seen large B2B outcomes across multiple supply chains over the past decade..",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3d98e0f0-280e-4526-ab80-f0c514d7d5e8",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019dd95a-1321-706c-9a5d-983fcb653a1f",
      "evidence": "Title cites large B2B outcomes 'over the past decade'",
      "confidence": 75
    },
    {
      "name": "Credibility Transfer",
      "slug": "credibility-transfer",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019dd95a-1321-706c-9a5d-9c2198e8abf8",
      "evidence": "Logos of past successful B2B outcomes carry credibility",
      "confidence": 70
    }
  ],
  "frameworks": [
    {
      "name": "timeline",
      "slug": null,
      "matchId": "31a37358-e433-47e3-b22b-10e48d3421b8",
      "evidence": "Chronological progression of market phases",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 53,
      "from": 48,
      "beatId": "019dd95a-0702-74a3-87da-f9423f10486f",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "Founder playbook: build $50M EBITDA IP/solution-led businesses",
      "position": 3,
      "confidence": 80,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 54,
      "from": 50,
      "beatId": "019dd95a-0702-74a3-87db-0a6a8546e95e",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Implications (So What)",
      "beatSlug": "triple-take-the-implications-so-what",
      "evidence": "What founders should build given the new context",
      "position": 2,
      "confidence": 65,
      "parentBeatName": "Reflection",
      "parentBeatSlug": "reflection"
    }
  ],
  "loops": [
    {
      "to": 53,
      "from": 50,
      "name": "Pivot",
      "slug": "17-pivot",
      "bestFor": "Project updates, board meetings, agile retrospectives",
      "matchId": "019dd95a-088b-72c8-b7e3-34900b51cc01",
      "evidence": "Phase I/II/III timeline + 'context has changed' + new founder framework signal a strategic shift.",
      "position": 9,
      "objective": "Reframe from horizontal B2B marketplaces to IP/solution manufacturing",
      "structure": "The Original Hypothesis -> The New Discovery -> The Strategic Shift",
      "confidence": 80,
      "description": "Validate a change in direction by showing it is a reaction to new intelligence, not failure"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}