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  "documentTitle": "True-Luxury Global Consumer Insights",
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  "notes": "The slide uses a horizontal bar chart combined with a list of qualitative drivers for each generation.",
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      "kind": "chart",
      "text": "Spending Net Appetite by Generation",
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      "text": "1. Net appetite next 12 months: (% of a lot more + % of a bit more) – (% of a bit less + % of a lot less) Source: BCG-Altagamma True-Luxury Global Consumer Insight Survey Mar/Apr '23 (12K respondents in 12 countries) Note: Age group year of birth: Gen Z 1997-2005 – Millennial 1981-1996 – Gen X 1965-1980 – Baby Boomer 1946-1964 – Silver 1928-1945",
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      "text": "Key spending drivers for each generation",
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      "text": "Spending Net Appetite: 33%",
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      "text": "Millennials show highest spending appetite, empowered by financial confidence & career stability, followed by the optimism of GenZers",
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      "kind": "title",
      "text": "TRUE-LUXURY CONSUMER DEEP DIVE SPENDING OUTLOOK by GENERATION",
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