{
  "docId": "019dd923-5de0-76bd-a167-18c499f76573",
  "docSlug": "9a7fccb428f0d5bf",
  "documentTitle": "WHAT WORRIES THE WORLD? 2023",
  "authorId": "misc",
  "authorName": "Ipsos",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 12,
  "pageCount": 29,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "peer_benchmark",
  "function": "compare_peers",
  "density": "dense",
  "nDataPoints": 29,
  "notes": "The slide uses a standard Ipsos 'What Worries the World' format.",
  "elementsJson": [
    "headline_text",
    "bar_chart_horizontal",
    "callout_box"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a167-18c499f76573/12",
  "deckHref": "/decks/019dd923-5de0-76bd-a167-18c499f76573",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a167-18c499f76573.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-18c499f76573#slide-12",
  "components": [
    {
      "bbox": {
        "h": 0.68,
        "w": 0.25,
        "x": 0.73,
        "y": 0.22
      },
      "kind": "callout",
      "text": "Four in ten (41%) say inflation is one of the top issues affecting their country. Argentina is the most concerned country... Inflation is the number one concern in eleven countries.",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6e0fc949-673c-4015-aba9-008ce064fdc4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "Four in ten (41%) say inflation is one of the top issues affecting their country. This is the same score as last time and it remains the top concern in our What Worries the World for the 14th consecutive month.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-f954-77ed-ab42-d9a4455ec45a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.68,
        "w": 0.65,
        "x": 0.04,
        "y": 0.22
      },
      "kind": "chart",
      "text": "Horizontal bar chart showing inflation concern by country",
      "attrs": null,
      "subkind": "bar-horizontal",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5f00ae05-f594-45c6-9208-cf55e79756c3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.45,
        "x": 0.22,
        "y": 0.92
      },
      "kind": "disclaimer",
      "text": "Base: Representative sample of 23,820 adults aged 16-74 in 29 participating countries, April 21st 2023 - May 5th 2023. Source: Ipsos Global Advisor. Global score is a Global Country Average.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e14c743d-d2f9-4445-bfa3-d94515de54ad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Percentage of respondents citing inflation as a top concern: 41%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-f954-77ed-ab42-de73cfb562b2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.25,
        "x": 0.04,
        "y": 0.06
      },
      "kind": "title",
      "text": "1 | INFLATION",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f054ea44-04dd-4500-b63c-cb23af188cfa",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Slide recipe: the peer-gap chart",
      "slug": "peer-gap-chart-recipe",
      "agent": "designer",
      "layer": "slide",
      "matchId": "5595f02d-df4c-48a2-9e3f-5290d8d4f971",
      "evidence": "Horizontal bar chart showing inflation concern by country",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 29,
      "from": 12,
      "beatId": "678fcc1d-4440-475e-875a-d7f2f46959e1",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution (Provide relief)",
      "beatSlug": "problem-agitate-solution-solution-provide-relief",
      "evidence": "The report provides a solution-oriented perspective by focusing on economic issues, country insights, and methodology.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 29,
      "from": 1,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "1d35ff3a-d807-49e2-b775-d40fc7931ce8",
      "evidence": "The report uses the golden circle loop to explain why these worries are important, by answering the what, how, and why of the global survey results.",
      "position": 1,
      "objective": "Why are these worries important?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    },
    {
      "to": 29,
      "from": 12,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "344d2bcb-08db-4312-8080-01d9b3329513",
      "evidence": "The report implies the cost of inaction by highlighting the economic focus and country insights, suggesting that not addressing these worries can have negative consequences.",
      "position": 2,
      "objective": "What are the consequences of not addressing these worries?",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.5,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}