{
  "docId": "019dd923-5de0-76bd-a167-05506a9aad34",
  "docSlug": "c93c247051623582",
  "documentTitle": "THE IPSOS REPUTATION COUNCIL",
  "authorId": "misc",
  "authorName": "Ipsos",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "industry_analyst",
  "sourceTypeLabel": "Industry analyst",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.999,
  "pageNumber": 6,
  "pageCount": 30,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "regional_insights",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 14,
  "notes": "The slide uses a numbered list format to rank sectors by reputation challenge intensity per region.",
  "elementsJson": [
    "headline_text",
    "numbered_list",
    "paragraph",
    "quote_block",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a167-05506a9aad34/6",
  "deckHref": "/decks/019dd923-5de0-76bd-a167-05506a9aad34",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a167-05506a9aad34.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a167-05506a9aad34#slide-6",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Over one third (35%) of Council members select energy as one of the industries that faces the greatest reputation challenges.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-f958-7718-9d8e-ecc6d80e529b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.31,
        "x": 0.018,
        "y": 0.95
      },
      "kind": "disclaimer",
      "text": "Ipsos | Reputation Council Report 2024 - Global perspectives on sector reputations",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6ec87fd7-31a3-445b-9fef-4444581954c6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.93,
        "x": 0.035,
        "y": 0.25
      },
      "kind": "list",
      "text": "Global, Europe, North America, LATAM, Asia-Pacific rankings of sectors by reputation challenge.",
      "attrs": null,
      "subkind": "numbered",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "47ce3551-88b0-4b15-bb4d-db424b579ba3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Reputation challenge ranking: 35%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-f958-7718-9d8e-f77151660227",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.108,
        "x": 0.857,
        "y": 0.175
      },
      "kind": "paragraph",
      "text": "Written by Elizabeth Crowley",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "00d81a10-3cca-4059-a601-9346095ccfc8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.93,
        "x": 0.035,
        "y": 0.48
      },
      "kind": "paragraph",
      "text": "Qualitative commentary on sector-specific reputation challenges for each region.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "76bd0c14-1e9f-495f-bf3d-b1ecba04b806",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "Energy is the most challenged at the moment, there is nothing they can do right really.",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd951-f958-7718-9d8e-f00bfb7cc958",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.18,
        "w": 0.4,
        "x": 0.035,
        "y": 0.068
      },
      "kind": "title",
      "text": "GLOBAL PERSPECTIVES ON SECTOR REPUTATIONS",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a98f3501-ce03-4c22-aaa7-19cd981c5716",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 15,
      "from": 6,
      "beatId": "f2c18c3d-0916-4f0c-8f8d-1e9d5ac8e1b5",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Challenges and Opportunities",
      "beatSlug": "sparkline-what-could-be-2",
      "evidence": "The deck then explores various challenges and opportunities, including AI, fake news, and ESG concerns.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 10,
      "from": 5,
      "name": "Benchmark Gap",
      "slug": "39-benchmark-gap",
      "bestFor": "Performance improvement, competitive analysis, target setting",
      "matchId": "db520cc5-61c5-4d42-b02e-fd8a0e3cb795",
      "evidence": "The deck presents data on global perspectives on sector reputations and highlights the need for effective benchmarking.",
      "position": 0,
      "objective": "To understand the current state of reputation management and identify gaps in benchmarking.",
      "structure": "Our Performance -> Industry Average -> Best-in-Class -> The Gap = The Opportunity",
      "confidence": 0.6,
      "description": "Compare performance against best-in-class to quantify the opportunity"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}