{
  "docId": "019dd923-5de0-76bd-a166-b372b437181e",
  "docSlug": "9c6f99f4a7c43a8a",
  "documentTitle": "Ipsos Issues Index January 2025",
  "authorId": "misc",
  "authorName": "Ipsos",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "industry_analyst",
  "sourceTypeLabel": "Industry analyst",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 27,
  "pageCount": 31,
  "prevPage": 26,
  "nextPage": 28,
  "slideType": "data_table",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 17,
  "notes": "Data from Ipsos Issues Index, January 2025.",
  "elementsJson": [
    "headline_text",
    "subtitle_text",
    "bar_chart_vertical",
    "map",
    "other"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a166-b372b437181e/27",
  "deckHref": "/decks/019dd923-5de0-76bd-a166-b372b437181e",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a166-b372b437181e.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a166-b372b437181e#slide-27",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.52,
        "x": 0.036,
        "y": 0.26
      },
      "kind": "chart",
      "text": "Concern by key demographic groups",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7a3d0e19-8f11-499a-aafd-cb49c5d8ba78",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.52,
        "x": 0.036,
        "y": 0.56
      },
      "kind": "chart",
      "text": "Concern by age",
      "attrs": null,
      "subkind": "dot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d279edf2-af98-42cf-8c5a-057a8650f012",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.3,
        "x": 0.65,
        "y": 0.2
      },
      "kind": "image",
      "text": "Concern by region",
      "attrs": null,
      "subkind": "map",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a7f91d2e-1207-4b1e-9c25-f0a2856a27d2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Concern about the NHS: 33%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-f955-77d9-be40-c2b82cf6ac0f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.25,
        "x": 0.036,
        "y": 0.82
      },
      "kind": "source-note",
      "text": "Base: 1,001 British adults 18+, 15 - 21 January 2025",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "78ef0dc8-595e-4597-b119-ad57551f42a8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.1,
        "x": 0.86,
        "y": 0.82
      },
      "kind": "source-note",
      "text": "Source: Ipsos Issues Index",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fadad58d-a343-4019-bc35-2af411668045",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.52,
        "x": 0.036,
        "y": 0.18
      },
      "kind": "subtitle",
      "text": "What do you see as the most/other important issues facing Britain today?",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "02d9a7b9-6705-45e5-b3ba-645f5c219204",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.045,
        "w": 0.405,
        "x": 0.036,
        "y": 0.105
      },
      "kind": "title",
      "text": "Concern about the NHS by subgroup",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7433f7de-0ff9-4055-9814-11558466a0aa",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 31,
      "from": 26,
      "beatId": "250378b0-622c-47e0-9c32-430e3ff58a71",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Action",
      "beatSlug": "monroes-sequence-action",
      "evidence": "The deck encourages action through insights and recommendations.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}