{
  "docId": "019dd923-5de0-76bd-a165-dcdac59905da",
  "docSlug": "9f4a6778489b2d56",
  "documentTitle": "McKinsey Washington State Change Mgmt",
  "authorId": "proposals",
  "authorName": "McKinsey",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "portrait",
  "aspectRatio": 0.773,
  "pageNumber": 36,
  "pageCount": 47,
  "prevPage": 35,
  "nextPage": 37,
  "slideType": "appendix_methodology",
  "function": "present_framework",
  "density": "balanced",
  "nDataPoints": 1,
  "notes": "This is a text-heavy response sheet for a government bid, detailing specific consulting approaches.",
  "elementsJson": [
    "paragraph",
    "numbered_list",
    "bullet_list"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a165-dcdac59905da/36",
  "deckHref": "/decks/019dd923-5de0-76bd-a165-dcdac59905da",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a165-dcdac59905da.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-dcdac59905da#slide-36",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.78,
        "x": 0.11,
        "y": 0.47
      },
      "kind": "framework",
      "text": "Forum, Feedback, Fieldwork: (1) Forums to learn, (2) Feedback to grow, (3) Fieldwork to apply.",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a4c48ff7-76f2-4ccb-933c-16150f347b3e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.78,
        "x": 0.11,
        "y": 0.095
      },
      "kind": "list",
      "text": "Empower the coachee; Foster accountability; Encourage openness; Set program for success",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "68da91b9-8b40-409c-89c1-f328e423bb2b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.78,
        "x": 0.11,
        "y": 0.245
      },
      "kind": "paragraph",
      "text": "Diversity, Equity, and Inclusion: We have invested in extensive research and proprietary benchmarks on diversity & inclusion to understand how it drives organizational performance and societal impact.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f7454812-40f5-48cd-9cd5-4fae6c23e09f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.78,
        "x": 0.11,
        "y": 0.795
      },
      "kind": "title",
      "text": "OUR EXPERIENCE AND QUALIFICATIONS TO SUPPORT CHANGE MANAGEMENT",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8671ec9d-79c4-42c0-847f-10806cad0689",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "c8d52aef-ca3e-4f3a-b27f-c60af0eea847",
      "evidence": "This slide defines the audience for the change management services, highlighting diversity, equity, and inclusion.",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "Forum, Feedback, Fieldwork",
      "slug": null,
      "matchId": "e840d022-8396-4036-b718-a1a85fa24706",
      "evidence": "McKinsey proprietary change management technique described in text",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 40,
      "from": 31,
      "beatId": "d789d31a-2460-4702-bf8a-7698fc7602da",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "The deck outlines McKinsey's approach to quality assurance, strategic planning, and process improvement.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 40,
      "from": 36,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "15e04f2b-4097-495a-b859-181e5f52b18f",
      "evidence": "The deck highlights McKinsey's expertise, qualifications, and approach to change management and business analysis.",
      "position": 1,
      "objective": "Why is McKinsey & Company, Inc. the best partner for change management and business consulting services?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}