{
  "docId": "019dd923-5de0-76bd-a165-b15f92824876",
  "docSlug": "46ade4b10cec0fce",
  "documentTitle": "U.S. Podcast Advertising Revenue Study",
  "authorId": "misc",
  "authorName": "PwC",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 19,
  "pageCount": 33,
  "prevPage": 18,
  "nextPage": 20,
  "slideType": "data_table",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 20,
  "notes": "Includes specific callouts for anomalies in Home and Appliance and Hobbies/Lifestyle categories.",
  "elementsJson": [
    "headline_text",
    "bar_chart_grouped",
    "callout_box",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a165-b15f92824876/19",
  "deckHref": "/decks/019dd923-5de0-76bd-a165-b15f92824876",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a165-b15f92824876.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-b15f92824876#slide-19",
  "components": [
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.38,
        "y": 0.47
      },
      "kind": "callout",
      "text": "7% is from one publisher whose DTC revenues have shifted",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5784e51d-4739-4b20-90f4-a8ac4a262d9d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.73,
        "y": 0.51
      },
      "kind": "callout",
      "text": "8% is from one publisher whose DTC revenues have shifted",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "947223db-5d04-40d3-a65b-c0aa7e902965",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.9,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "chart",
      "text": "Podcast Advertising Revenues Share within Retail (Direct-to-Consumer) (2019-2020)",
      "attrs": null,
      "subkind": "bar-grouped",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "40820cde-6658-406d-9a6d-3b818433dc89",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Podcast Advertising Revenue Share: 19%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-41aa-7578-83b9-63310224a622",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.95,
        "x": 0.03,
        "y": 0.92
      },
      "kind": "source-note",
      "text": "Note: 1) Data in bars are rounded 2) Based on self-reported data. *Additional categories not shown include Other (14%) which was primarily made up of B2B and eCommerce, Pets (1%), Baby Care / Parenting (1%), Travel & Hospitality (1%)",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0008eee6-e2a3-4700-b112-9c9d757b2671",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.85,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "Health/Wellness remained the top category within DTC",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "85c60a16-baae-4546-b704-f753986abf66",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}