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  "documentTitle": "The Swiss FoodTech Ecosystem 2021",
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      "text": "TOP EUROPEAN FOODTECH INVESTMENTS BY CATEGORY",
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      "text": "Factors like consumer demand for more sustainable food sources and a potentially oversaturated delivery market could explain why investments in Europe took a shift away from food delivery in 2020. Up until 2019, the food delivery category secured the largest financing rounds with some essential players like Deliveroo (UK), Glovo (Spain), or Picnic (Netherlands). In 2020, investments were more distributed across the food value chain. More companies are moving up the value chain to have increased control across supply chain & traceability. Further prominent reasons could be the European Green Deal launched in 2019 and the Farm to Fork Strategy launched in 2020 by the European Commission. Both initiatives propel sustainability to the core of food and agriculture. AgTech takes the lead, representing 33% of investments in 2020, followed by Food Science with 23%.",
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      "text": "Source: DigitalFoodLab - FoodTech in Europe",
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