{
  "docId": "019dd923-5de0-76bd-a165-4e6df0b45416",
  "docSlug": "f980fcfd12cbc5e2",
  "documentTitle": "Project Spiritus Final report Market Study",
  "authorId": "misc",
  "authorName": "EY Parthenon",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 35,
  "pageCount": 101,
  "prevPage": 34,
  "nextPage": 36,
  "slideType": "market_landscape",
  "function": "present_framework",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "Uses a value chain framework to map market participants.",
  "elementsJson": [
    "headline_text",
    "process_diagram",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5de0-76bd-a165-4e6df0b45416/35",
  "deckHref": "/decks/019dd923-5de0-76bd-a165-4e6df0b45416",
  "deckJsonHref": "/decks/019dd923-5de0-76bd-a165-4e6df0b45416.json",
  "deckAnchorHref": "/decks/019dd923-5de0-76bd-a165-4e6df0b45416#slide-35",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.9,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "framework",
      "text": "Lighting solutions value chain",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1c5947d6-c266-4114-9468-9795e2f17f65",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "framework",
      "text": "Value Chain",
      "attrs": null,
      "subkind": null,
      "toolName": "Structuring frame",
      "toolSlug": "structuring-frame",
      "confidence": null,
      "componentId": "019dd951-fef4-703e-8534-71a0fe5b04c5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.2,
        "x": 0.05,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "Source: Market participant interviews",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "27a66e97-6605-4f20-8588-099175f72527",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Lighting equipment OEMs have traditionally reached end-users through indirect sales channels, with dealers and rental shops acting as the primary user touchpoint",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8954c818-a3ff-4fac-a754-7cbe8ccd3ee2",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Canvas framework",
      "slug": "canvas-framework",
      "agent": null,
      "layer": "slide",
      "matchId": "2d73ad8a-7056-4ceb-b540-85cd9de5aeff",
      "evidence": "framework/instance: Lighting solutions value chain",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "value-chain",
      "slug": null,
      "matchId": "d8e1f6fb-0e3a-4218-833b-d8bdee34b916",
      "evidence": "The slide explicitly labels the diagram as 'Lighting solutions value chain' and maps participants from OEM to end-user.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 40,
      "from": 21,
      "beatId": "4aa2ae96-2c94-4430-bca4-ec9ecb9cc88e",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "The document provides an analysis of the market landscape, growth opportunities, and competitive analysis",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}