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      "text": "Wahaha Teas & Beverages: Wahaha consumers have a lower threshold for inconvenience. Wahaha provides many drink options and formats to accommodate different access points—from local markets to supermarket grocery.",
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      "text": "StockX: StockX consumers of sneakers, trading cards, and watches have a higher threshold for inconvenience given their desire for exclusive, limited run, and hard-to-find products. StockX offsets access inconvenience with a strong interface and differentiated offering.",
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