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  "documentTitle": "Circular Transformation of Industries (with Bain)",
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      "text": "Circular initiatives to date have been too narrow to deliver substantial benefits, with their focus mainly on recycling and waste management and considering circularity as an end goal on its own.",
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      "text": "doing business. Tweaking an existing operating and business model to be more circular delivers incremental change. New operating and business models that are circular by design, however, can deliver the transformational change required.",
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      "text": "been some exciting circularity testbeds – such as the Kalundborg Symbiosis in Denmark, in which 14 companies systemically generate, share and reuse resources within a closed loop...",
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