{ "docId": "019dd923-5de0-76bd-a164-76fab4238fee", "docSlug": "2eae5639f4d06421", "documentTitle": "Circular Transformation of Industries (with Bain)", "authorId": "WEF", "authorName": "Bain", "documentKindSlug": "consulting-deck", "documentKindLabel": "Consulting deck", "sourceTypeSlug": "academic_think_tank", "sourceTypeLabel": "Academic / think tank", "presentationDate": null, "orientation": "portrait", "aspectRatio": 0.707, "pageNumber": 13, "pageCount": 17, "prevPage": 12, "nextPage": 14, "slideType": "case_study", "function": "illustrate_case", "density": "dense", "nDataPoints": 1, "notes": "The slide contains two distinct case study blocks. The bottom section features a photo of batteries.", "elementsJson": [ "paragraph", "photo" ], "metadataConfidence": 1, "imagePath": null, "slideHref": "/slides/019dd923-5de0-76bd-a164-76fab4238fee/13", "deckHref": "/decks/019dd923-5de0-76bd-a164-76fab4238fee", "deckJsonHref": "/decks/019dd923-5de0-76bd-a164-76fab4238fee.json", "deckAnchorHref": "/decks/019dd923-5de0-76bd-a164-76fab4238fee#slide-13", "components": [ { "bbox": null, "kind": "callout", "text": "PowerCo is an example of an established player building a large-scale, collaborative ecosystem that unlocks new revenue streams, limits resource consumption and minimizes the externalities associated with electric-vehicle production.", "attrs": null, "subkind": null, "toolName": "Visual emphasis", "toolSlug": "visual-emphasis", "confidence": null, "componentId": "019dd951-e593-71ad-a50e-cb55642f09bb", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.3, "w": 0.9, "x": 0.06, "y": 0.64 }, "kind": "image", "text": "Batteries", "attrs": null, "subkind": "photo", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "63353850-1490-4e11-a6ee-eb6e23118614", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.72, "x": 0.24, "y": 0.11 }, "kind": "paragraph", "text": "Deep, long-standing circular transformation of industries requires a broad group of stakeholders to partner across the public and private sectors. The Consumer Goods Forum,19 a CEO-led organization that brings together 400 consumer goods retailers and manufacturers globally (including Walmart and Unilever), provides guidance on how EPR schemes can move the responsibility for waste management from governments and consumers to manufacturers through producer responsibility organizations (PROs). One of the pioneering PROs, ReCarton,20 is a non-profit that supports and incentivizes companies to recapture and recycle beverage cartons, while providing them with support to identify new markets for the recycled products. This encourages companies to innovate, while also creating a closed, resilient loop of recyclable packaging raw materials for local manufacturers during a period of growing global demand.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "525d4783-0ab7-4827-856d-17bf632e9e63", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.25, "w": 0.72, "x": 0.24, "y": 0.35 }, "kind": "paragraph", "text": "To fully realize the benefits of circular transformation requires systems-level initiatives that create value for all stakeholders. While it is early days for systems-level initiatives across industries, battery recycling has emerged as an early example of a fast-growing ecosystem that requires a broader, systemic approach. Vehicle industry leaders, such as Volkswagen, are pioneering a circular business model around batteries for electric cars. Partnerships in the public and private sectors are a critical enabler of this business model. PowerCo’s partnership with Umicore provides battery recycling technical support and strengthens its operational capabilities. Volkswagen has also joined a research consortium with other industry leaders, academics and the German government to design processes that allow for materials used in electric-vehicle batteries to be recaptured and redeployed. Volkswagen’s new battery company, PowerCo, takes a systems-level approach to establishing a green battery cell business with a resilient remanufacturing loop. These green battery cells will be manufactured only with green energy, with a recycling rate of at least 90%. PowerCo is an example of an established player building a large-scale, collaborative ecosystem that unlocks new revenue streams, limits resource consumption and minimizes the externalities associated with electric-vehicle production. Its smart approach to ecosystem development is a model for scalable, sustainable, systems-level circular transformation.", "attrs": null, "subkind": "paragraph", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "8930f638-2e13-460f-a8a5-4fe499d3f455", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.05, "w": 0.72, "x": 0.24, "y": 0.05 }, "kind": "title", "text": "CASE STUDY\nIndustry-wide collaboration across the public and private sectors", "attrs": null, "subkind": "headline", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "003341e8-0cc5-41ba-9782-ea76f6f392f9", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.05, "w": 0.72, "x": 0.24, "y": 0.28 }, "kind": "title", "text": "CASE STUDY\nSystems-level circular transformation", "attrs": null, "subkind": "headline", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "d19d4903-3bed-4be5-a7a6-08acdc0bb7f8", "frameworkName": null, "frameworkSlug": null } ], "metrics": [], "tools": [], "frameworks": [], "arcBeats": [ { "to": 14, "from": 10, "beatId": "a946cdf3-07a0-4528-b377-950ac2b09294", "arcName": "Problem-Agitate-Solution", "arcSlug": "problem-agitate-solution", "beatName": "Solution", "beatSlug": "problem-agitate-solution-solution-provide-relief", "evidence": "The document presents potential solutions, including reimagining businesses, building coalitions, and collaborating across the public and private sectors.", "position": 2, "confidence": 0.8, "parentBeatName": "Resolution", "parentBeatSlug": "resolution" } ], "loops": [ { "to": 14, "from": 10, "name": "Golden Circle", "slug": "11-golden-circle", "bestFor": "Visionary leadership, brand positioning, mission statements", "matchId": "0a3db33c-9909-48ab-8a75-8d3254e454af", "evidence": "The document presents a clear and compelling case for circular transformation, using the golden circle framework.", "position": 1, "objective": "Why is circular transformation necessary?", "structure": "The Why (Belief) -> The How (Process) -> The What (Result)", "confidence": 0.7, "description": "Invert the typical pitch by starting with why you exist, rather than what you do" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }