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  "notes": "Uses van Westendorp Price Sensitivity Meter methodology.",
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      "text": "High spread of willingness to pay in China indicates strong polarisation of luxury vs. budget customers -> differentiated service packaging needed. Higher optimal price in China indicates that consumers envision more benefits from the 'perfect connected service bundle' than in the US/GER – expert view more conservative on prices.",
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      "text": "Notes: 1) Calculation of price points based on van-Westendorp-methodology. Source: PwC Strategy& consumer research; Exchange rates: USD/EUR 0.93, YUAN/EUR 0.14 (15.02.2023); PwC Strategy& expert survey research 2023; n=50",
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