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  "documentTitle": "Global Automotive Study 2023",
  "authorId": "SimonKucher",
  "authorName": "Simon-Kucher",
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  "notes": "The chart uses indexed data where current payment = 100%.",
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      "kind": "callout",
      "text": "Example: Belgium Next car: +9% vs. current Subscription: +13%",
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      "text": "All markets with higher WTP for next car than for current car",
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      "text": "Most markets with highest WTP for subscription",
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      "kind": "chart",
      "text": "Monthly expenses (indexed, current payment = 100%)",
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      "kind": "disclaimer",
      "text": "1) Only considering those who are considering subscriptions; Source: Simon-Kucher global automotive study April 2023 (n=8235); Q: Think about the total sum of costs that are related to your current vehicle. How much do you think your total costs are per month?; Q: Please indicate how high the monthly expenses for your future purchased or leased car will be.; Q: How much would you be willing to pay for an all-inclusive flex-leasing (subscription) for the same car?; Overall sample size per question might vary (e.g., due to preselected answers)",
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      "text": "Current car; Next car (purchase/leasing); Next car (subscription)",
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      "text": "Willingness to pay (WTP)",
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      "kind": "title",
      "text": "Global comparison shows mixed picture – all are expecting to pay more but willingness to pay for flexibility can differ",
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