{
  "docId": "019dd923-5ddf-7308-8fca-6b5d63e33c90",
  "docSlug": "553028fa654c7b73",
  "documentTitle": "Trends in the truck & trailer market",
  "authorId": "RolandBerger",
  "authorName": "Roland Berger",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.445,
  "pageNumber": 13,
  "pageCount": 56,
  "prevPage": 12,
  "nextPage": 14,
  "slideType": "roadmap",
  "function": "present_framework",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "Uses the SAE J3016 levels of driving automation framework.",
  "elementsJson": [
    "headline_text",
    "process_diagram",
    "icon_grid",
    "photo",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ddf-7308-8fca-6b5d63e33c90/13",
  "deckHref": "/decks/019dd923-5ddf-7308-8fca-6b5d63e33c90",
  "deckJsonHref": "/decks/019dd923-5ddf-7308-8fca-6b5d63e33c90.json",
  "deckAnchorHref": "/decks/019dd923-5ddf-7308-8fca-6b5d63e33c90#slide-13",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Increasing influence on future truck product and service concepts",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-e58d-7080-a15d-6cb0424dc6e2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.85,
        "x": 0.07,
        "y": 0.3
      },
      "kind": "framework",
      "text": "SAE Levels of Driving Automation",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b90aebb5-8368-4392-900d-dfc101fff754",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.15,
        "x": 0.07,
        "y": 0.97
      },
      "kind": "source-note",
      "text": "Source: SAE, Roland Berger",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6f0a7cf8-1474-4a2d-a4fe-f9235839e39f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.45,
        "x": 0.34,
        "y": 0.89
      },
      "kind": "subtitle",
      "text": "Increasing influence on future truck product and service concepts",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f5d55af1-f0d0-46c5-983f-6832b38f47ab",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.85,
        "x": 0.07,
        "y": 0.1
      },
      "kind": "title",
      "text": "The emergence of autonomous driving is one of the key disruptive trends and will trigger changes in products and services",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c7cffc6c-dce6-4912-aacd-50cb7c2ff374",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.07,
        "y": 0.24
      },
      "kind": "title",
      "text": "Technology roadmap autonomous driving",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3e386b2c-48db-46d7-b567-1aca29798236",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "SAE Levels of Driving Automation",
      "slug": null,
      "matchId": "5146f547-2dee-4eda-94bd-46fe5a1336bd",
      "evidence": "The slide maps stages 0-5 of autonomous driving, which corresponds to the SAE J3016 standard.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 16,
      "from": 10,
      "beatId": "b46d3589-6558-4472-8c75-6a6a7bb43355",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Evidence & Proof",
      "beatSlug": "consultants-gambit-evidence-proof",
      "evidence": "The document provides data and analysis to support the trends and their impact on the market.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 16,
      "from": 6,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "1253e38c-19af-47a4-bcb3-30ed9b58503b",
      "evidence": "The document explains the importance of the trends and their impact on the market.",
      "position": 0,
      "objective": "Why are these trends important?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}