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      "text": "Software and consumer electronics players have a different cultural mindset as compared to traditional automotive suppliers. Providing the right company culture is important to attract talent in emerging technology areas. Cultural mindset forms a critical foundation for any transformation efforts.",
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      "text": "Is the organization operating at the right level of risk and with enough focus on innovation to compete with new – and often more nimble – non-traditional competitors? Do teams have the necessary freedom and agility to pursue new technology topics, given that future automotive product development cycles will be much shorter than today? Is the current company culture attractive for new talent in future business areas? Has the company already transformed from functional silos towards cross-functional collaboration? Is company leadership at the forefront of a new cultural mindset?",
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