{
  "docId": "019dd923-5ddf-7308-8fca-56f94e01d30a",
  "docSlug": "0b6b35151f8aadc7",
  "documentTitle": "Sportech 2021 Paris, February 2022",
  "authorId": "RolandBerger",
  "authorName": "Roland Berger",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 23,
  "pageCount": 30,
  "prevPage": 22,
  "nextPage": 24,
  "slideType": "industry_trends",
  "function": "establish_context",
  "density": "balanced",
  "nDataPoints": 15,
  "notes": "Includes a specific highlight on the French company 'Mon Petit Gazon' (MPG).",
  "elementsJson": [
    "bar_chart_horizontal",
    "bullet_list",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ddf-7308-8fca-56f94e01d30a/23",
  "deckHref": "/decks/019dd923-5ddf-7308-8fca-56f94e01d30a",
  "deckJsonHref": "/decks/019dd923-5ddf-7308-8fca-56f94e01d30a.json",
  "deckAnchorHref": "/decks/019dd923-5ddf-7308-8fca-56f94e01d30a#slide-23",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "A booming trend worldwide :",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-dfa5-7563-a11d-ed266ff37172",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.48,
        "x": 0.03,
        "y": 0.28
      },
      "kind": "chart",
      "text": "Number of registered users on popular fantasy league sports platforms [in millions]",
      "attrs": null,
      "subkind": "bar-horizontal",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a44e63f8-ee85-4085-b787-97a9cb12939d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.42,
        "x": 0.54,
        "y": 0.28
      },
      "kind": "list",
      "text": "A booming trend worldwide: North America, Europe, Asia market insights.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b54b6576-485b-43ba-a102-b6cded46458b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Registered users: 100",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-dfa5-7563-a11d-f214643b4537",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.15,
        "x": 0.03,
        "y": 0.97
      },
      "kind": "source-note",
      "text": "Source: Roland Berger, Amazon AWS",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b9087b8c-a631-4d65-b154-20d67636f7b8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.95,
        "x": 0.03,
        "y": 0.08
      },
      "kind": "title",
      "text": "Fantasy league platforms, connecting real and digital world are now a key element of fan base engagement and monetization",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5f27bbf1-28f0-4a13-8ee0-f58a88abed1a",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 30,
      "from": 21,
      "beatId": "1b3fc051-6cd9-401e-a5f5-14fa2009fd38",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Action",
      "beatSlug": "monroes-sequence-action",
      "evidence": "The document concludes with a call to action, highlighting investment opportunities and future trends in the Sportech industry.",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 23,
      "from": 22,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "d00939ce-8cf7-46db-87b9-9d2b338bb9fb",
      "evidence": "The document highlights the growing importance of NFTs in sports, using Sorare as an example.",
      "position": 1,
      "objective": "Explaining the surge of NFTs in sports",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}