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  "documentTitle": "Innovation in logistics: advanced pooling and robotization",
  "authorId": "RolandBerger",
  "authorName": "Roland Berger",
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  "notes": "The slide uses a logo-grid to categorize startups into five segments: Business Intelligence and data, Freight Marketplaces, Logistics operators, Automation, and Green technologies.",
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      "kind": "list",
      "text": "> 70 companies screened\n~80% founded after 2011\n> with funds raised of EUR 200-300 m in total during the last 5 years\n> Mainly located in the United States",
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      "text": "Source: Interviews, Roland Berger analysis",
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      "evidence": "The deck emphasizes the need for logistics players to adapt to digitization to avoid being left behind",
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