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      "text": "Almost a decade has passed since the PwC network identified five Megatrends (2013), which we characterised as deep and profound trends, global in scope and long-term in effect, touching everyone on the planet and shaping our world for many years to come. It is now clear that these Megatrends have transformed our world even faster than we predicted. Largely this is due to the interaction between the trends, which has turbocharged both the speed and pervasiveness of change.\n\nWhile the Megatrends have been unfolding, they have also evolved, and the way they are manifesting today has shifted compared to ten years ago.\n\nIt is time to revisit the Megatrends to understand how they have changed, what future they may create in 2030, and what questions this will present to humanity.",
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