{
  "docId": "019dd923-5ca1-7489-b63a-25361bfb23b0",
  "docSlug": "4ffed4af8eb01612",
  "documentTitle": "SDG reporting 2018",
  "authorId": "PwC",
  "authorName": "PwC",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.414,
  "pageNumber": 4,
  "pageCount": 40,
  "prevPage": 3,
  "nextPage": 5,
  "slideType": "testimonial",
  "function": "illustrate_case",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "The slide features two distinct quotes with headshots, set against a background of the SDG color wheel.",
  "elementsJson": [
    "quote_block",
    "headshot",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b63a-25361bfb23b0/4",
  "deckHref": "/decks/019dd923-5ca1-7489-b63a-25361bfb23b0",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b63a-25361bfb23b0.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-25361bfb23b0#slide-4",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.1,
        "x": 0.04,
        "y": 0.258
      },
      "kind": "image",
      "text": "Tim Mohin",
      "attrs": null,
      "subkind": "headshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "247fa6f6-7222-4cce-a2a9-c08f71eafff1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.1,
        "x": 0.04,
        "y": 0.645
      },
      "kind": "image",
      "text": "Peter Bakker",
      "attrs": null,
      "subkind": "headshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bb70379a-3560-45c4-91a9-1c36ae203fc8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 1,
        "w": 0.38,
        "x": 0.62,
        "y": 0
      },
      "kind": "image",
      "text": "People walking in front of a modern office building",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f53a3873-1ea9-4584-b6e1-440686cca676",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.4,
        "x": 0.17,
        "y": 0.645
      },
      "kind": "quote",
      "text": "The SDGs represent an ambitious and transformative agenda. Businesses that take an active role in leading this transformation and position the SDGs as a strategic lens at the core of their operations will ultimately be better placed to unlock market opportunities, manage emerging risks, and consolidate an enduring license to operate on the road to 2030. It is time for us all to consider what we need to do to significantly accelerate the pace and scale of action – as individuals, institutions and across sectors – to help deliver the business solutions to realise this critical global roadmap.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b47e04dc-123b-460c-b43e-3ed5582aab96",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.4,
        "x": 0.17,
        "y": 0.258
      },
      "kind": "quote",
      "text": "The private sector plays a vital role in achieving the Sustainable Development Goals (SDGs). In turn, the SDGs can be a useful tool for companies to measure and improve their performance. Working with PwC and the UN Global Compact, GRI has developed tools to help companies identify relevant SDG targets, incorporate them into their business models, set performance goals and report progress. The net result will help companies grow their business while also contributing to sustainable development.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e2c840bc-306d-47ba-bada-477748c17318",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "The private sector plays a vital role in achieving the Sustainable Development Goals (SDGs). In turn, the SDGs can be a useful tool for companies to measure and improve their performance. - Tim Mohin, Chief Executive, GRI; The SDGs represent an ambitious and transformative agenda. Businesses that take an active role in leading this transformation and position the SDGs as a strategic lens at the core of their operations will ultimately be better placed to unlock market opportunities, manage emerging risks, and consolidate an enduring license to operate on the road to 2030. - Peter Bakker, President and CEO, World Business Council for Sustainable Development (WBCSD)",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd951-d9f4-73c3-b036-81bebe38adea",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Authority Bias",
      "slug": "authority-bias",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019de96c-14d4-76e5-93d4-dd6eb92c4581",
      "evidence": "Two named industry-leader quotes with headshots endorse the thesis",
      "confidence": 90
    },
    {
      "name": "Credibility Transfer",
      "slug": "credibility-transfer",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019de96c-14fa-720a-a12d-470e88208619",
      "evidence": "Tim Mohin and co. lend external credibility to PwC's framing",
      "confidence": 85
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 6,
      "from": 1,
      "beatId": "019de96c-112f-750a-adbf-7bd09ac07771",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Situation & Context",
      "beatSlug": null,
      "evidence": "Cover, foreword, results-at-a-glance, overview frame the SDG study",
      "position": 1,
      "confidence": 85,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 3,
      "name": "Aha Moment",
      "slug": "03-aha-moment",
      "bestFor": "Data-heavy sections, research findings, analytical arguments",
      "matchId": "019de96c-129c-708f-96db-93a5d8ffc3cd",
      "evidence": "Foreword + results-at-a-glance + main-findings build to the 'gap between intentions and strategy' insight on p7.",
      "position": 1,
      "objective": "Set the scope and surface the central insight: companies talk SDGs but don't act",
      "structure": "The Problem/Question -> What the Data Shows -> The Insight",
      "confidence": 80,
      "description": "Establish a tension, present data, then deliver the insight that changes everything"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}