{
  "docId": "019dd923-5ca1-7489-b63a-19ec7aef7aa5",
  "docSlug": "51b4e76e02ce47a2",
  "documentTitle": "21st CEO Survey",
  "authorId": "PwC",
  "authorName": "PwC",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.776,
  "pageNumber": 9,
  "pageCount": 32,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "industry_trends",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 12,
  "notes": "The chart uses an area-fill between the two lines to visually emphasize the growing divergence.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "line_chart",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b63a-19ec7aef7aa5/9",
  "deckHref": "/decks/019dd923-5ca1-7489-b63a-19ec7aef7aa5",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b63a-19ec7aef7aa5.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b63a-19ec7aef7aa5#slide-9",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "The US widens the gap with China",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-d9f4-73c3-b03a-03fee4bbac39",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.55,
        "x": 0.39,
        "y": 0.27
      },
      "kind": "chart",
      "text": "Line chart showing US vs China growth prospect preference",
      "attrs": null,
      "subkind": "area",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c8f87dfb-6c53-42d0-8346-8aed3eca5e06",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "CEO growth prospect confidence: 46%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-d9f4-73c3-b03a-05106f15f995",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.26,
        "x": 0.03,
        "y": 0.22
      },
      "kind": "paragraph",
      "text": "The US widens the gap with China. China and the US have vied for the top spot in terms of attractiveness to global investment for years, but China held firmly to the lead until 2015...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "40ed04f6-86c3-43ed-a263-77fae13bda9b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.5,
        "x": 0.39,
        "y": 0.88
      },
      "kind": "source-note",
      "text": "Source: PwC, 21st Annual Global CEO Survey. Base: All respondents (2018=1,293; 2017=1,379; 2016=1,409; 2015=1,322; 2014=1,344; 2013=1,330)",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "69fb9f29-5e04-4013-b6fc-2b98e9442b92",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.55,
        "x": 0.39,
        "y": 0.135
      },
      "kind": "title",
      "text": "The US pulls further away from China as the top market for growth prospects",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b8235236-22cb-4e94-8abf-bd64e4b3341f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Contrast Pairs",
      "slug": "contrast-pairs",
      "agent": "Storyteller",
      "layer": "loop",
      "matchId": "019de95e-b25b-755a-87c1-043e3f1d5a67",
      "evidence": "Direct US vs China contrast over six years",
      "confidence": 70
    },
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "019de95e-b219-7431-9d74-ac85f6c0d9f4",
      "evidence": "Title: 'US pulls further away from China'",
      "confidence": 85
    },
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "ab5e934b-b9fe-4905-94a9-1074e6ae4054",
      "evidence": "The US widens the gap with China. China and the US have vied for the top spot in terms of attractiveness to global investment for years, but China held firmly to the lead until 2015...",
      "confidence": 0.7
    },
    {
      "name": "Audience frame",
      "slug": "audience-frame",
      "agent": null,
      "layer": "slide",
      "matchId": "bdb81893-3313-48ff-8099-4a54a8f26277",
      "evidence": "The US widens the gap with China. China and the US have vied for the top spot in terms of attractiveness to global investment for years, but China held firmly to the lead until 2015...",
      "confidence": 0.7
    },
    {
      "name": "Focal Point",
      "slug": "focal-point",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019de95e-b23a-735f-83d0-c08fee8acd8e",
      "evidence": "Shaded gap between US and China lines is the visual focus",
      "confidence": 75
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 25,
      "from": 3,
      "beatId": "019de95e-ad42-7379-b7b7-49a5071099e3",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Facts (What)",
      "beatSlug": null,
      "evidence": "Three data chapters: growth (p.3-12), threats (p.13-17), prosperity (p.18-25)",
      "position": 1,
      "confidence": 65,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 12,
      "from": 4,
      "beatId": "019de95e-ade9-7322-99c0-2778b5e21e79",
      "arcName": "The Mountain",
      "arcSlug": "mountain",
      "beatName": "Rising Action",
      "beatSlug": null,
      "evidence": "Record optimism and US-led growth data build positive arc",
      "position": 2,
      "confidence": 50,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 12,
      "from": 8,
      "name": "Tale Two Worlds",
      "slug": "04-tale-two-worlds",
      "bestFor": "Competitive analysis, benchmarking, case for change",
      "matchId": "019de95e-ae70-751d-8831-7154f5deadbf",
      "evidence": "p.8 ranks US #1, p.9 widens US-China gap, p.10-11 explain why US, p.12 nuances confidence",
      "position": 2,
      "objective": "Contrast US investment dominance against China and others",
      "structure": "Current State -> Desired State / Benchmark -> The Gap & Implication",
      "confidence": 70,
      "description": "Show the gap between two states to drive urgency or highlight opportunity"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}