{
  "docId": "019dd923-5ca1-7489-b639-fe4ad012a477",
  "docSlug": "590b17a0ce7be66d",
  "documentTitle": "Sustainability Report 1 July 2022 – 30 June 2023",
  "authorId": "PwC",
  "authorName": "PwC",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.414,
  "pageNumber": 76,
  "pageCount": 92,
  "prevPage": 75,
  "nextPage": 77,
  "slideType": "ceo_quote",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "Includes a pull-quote from Barbara Koncz and context on the survey methodology.",
  "elementsJson": [
    "paragraph",
    "quote_block",
    "headshot",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5ca1-7489-b639-fe4ad012a477/76",
  "deckHref": "/decks/019dd923-5ca1-7489-b639-fe4ad012a477",
  "deckJsonHref": "/decks/019dd923-5ca1-7489-b639-fe4ad012a477.json",
  "deckAnchorHref": "/decks/019dd923-5ca1-7489-b639-fe4ad012a477#slide-76",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "43% think their organisations will not be economically viable in ten years' time if they continue on their current course.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd951-dfa1-7633-a913-f6e937cd9838",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.245,
        "w": 0.128,
        "x": 0.364,
        "y": 0.643
      },
      "kind": "image",
      "text": "Barbara Koncz, Partner",
      "attrs": null,
      "subkind": "headshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1827dc72-34ed-48b6-ae2a-b86f6f2e6ef6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.495,
        "x": 0.505,
        "y": 0
      },
      "kind": "image",
      "text": "Conference stage with speaker",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ebeb1057-bde6-450d-9821-740b39556883",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "CEO viability outlook: 43%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd951-dfa1-7633-a913-f8d914ce3e4d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.545,
        "w": 0.323,
        "x": 0.046,
        "y": 0.183
      },
      "kind": "paragraph",
      "text": "PwC's Hungarian CEO Survey. Most Hungarian CEOs predict a slowdown in both global and Hungarian economic growth in 2023...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "51975d8d-7496-4127-887f-f28e1b6d0bfd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.275,
        "x": 0.364,
        "y": 0.118
      },
      "kind": "quote",
      "text": "More than a third of Hungarian CEOs recognise that transformation will be necessary for future success: 43% think their organisations will not be economically viable in ten years’ time if they continue on their current course.",
      "attrs": null,
      "subkind": "pull-quote",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "acb0aa18-a66b-4306-a97d-2e5680ff2d75",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.021,
        "w": 0.215,
        "x": 0.046,
        "y": 0.118
      },
      "kind": "title",
      "text": "Major surveys and analyses",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "13ac0e41-e78b-4ef4-900a-2936a43eedfc",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Emotional Appeal",
      "slug": "emotional-appeal",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "019de93b-7e9c-736c-8719-f9936203abb7",
      "evidence": "Existential viability framing creates urgency",
      "confidence": 60
    },
    {
      "name": "Pre-attentive Attributes",
      "slug": "pre-attentive-attributes",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "019de93b-7e7b-7777-89e3-4ceb06d13186",
      "evidence": "43% won't-be-viable callout dominates",
      "confidence": 75
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 78,
      "from": 50,
      "beatId": "019de93b-6b7c-76f8-b9c4-f12b828f1d3f",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Evidence & Proof",
      "beatSlug": null,
      "evidence": "Diversity, staff, training, client-satisfaction and CEO/CFO survey dashboards.",
      "position": 4,
      "confidence": 55,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 81,
      "from": 68,
      "beatId": "019de93b-6c03-7218-a6de-52a7497ae18f",
      "arcName": "The Triple Take",
      "arcSlug": "triple-take",
      "beatName": "The Implications (So What)",
      "beatSlug": null,
      "evidence": "Survey results & climate-risk implications discussed.",
      "position": 2,
      "confidence": 45,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 78,
      "from": 74,
      "name": "So What Cascade",
      "slug": "41-so-what-cascade",
      "bestFor": "Data presentations, executive summaries, driving to recommendations",
      "matchId": "019de93b-6d54-73d9-a9c9-edcf78719452",
      "evidence": "NPS dashboard (p.75) -> CEO survey 43% viability stat -> CFO concerns -> leadership award.",
      "position": 9,
      "objective": "Move from client-satisfaction data to CEO/CFO sentiment and what it implies",
      "structure": "The Data -> So What? (Insight 1) -> So What? (Insight 2) -> So What? (The Action)",
      "confidence": 55,
      "description": "Chain insights together, each answering 'so what?' until you reach the actionable conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}