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      "text": "Avoid the temptation and rush to scale until the idea, time, and mode of delivery have all been tested to the point of success - then scale with purpose and pace.",
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      "text": "1. Dare to be a breakthrough growth leader\n2. Invest in experimentation\n3. Ready your rebels\n4. Build an innovation engine\n5. Nail the idea, scale the idea",
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