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      "text": "Load factor\nYield\nSeat capacity\nOther (primarily service fees)",
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      "text": "Value carriers are growing internationally, with the focus so far on Latin America. Although their share of revenue derived from domestic service remains at 95.9%, (down from 96.9% last year), their revenue from Latin American service has grown from 1.6% in YEQ2 2008 to 4.1% in YEQ2 2011 (up from 3.1% in YEQ2 2010). This trend is likely to continue and accelerate as Southwest, the largest US value carrier, acquires AirTran’s international routes and develops its own international capabilities.",
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      "text": "The sources of revenue growth are different for the two groups. For value carriers, price and seat capacity were the primary drivers, with minor contributions from increased load factor and fee revenue. See Exhibit 31.",
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